Rich fabrics, new accessory designs and classic features are just a taster of the brand’s 14 new styles for 2018
Westford Mill has introduced four premium quality styles to its range in dense and luxurious 6oz cotton fabric. The Premium Cotton Tote (W201) has a 10-litre capacity and promises a superior print surface for optimal decoration. If a larger style is required, then the Premium Cotton Maxi Tote (W225) is ideal, with a generous 18-litre capacity and an even larger printable area for customisation. They’re both available in five classic colourways including the latest favourite for homeware, graphite grey.
Featuring a rope drawcord closure and external cord attachments to facilitate decoration, the Premium Cotton Gymsac (W210) is available in the same traditional colourways as the W201 and W225. The Premium Cotton Stuff Bag (W216) comes in five sizes (XS-XL) that are suitable for a variety of uses, and features a double drawcord closure for improved functionality.
This year will also see the addition of a further three styles featuring laminated jute, all of which benefit from a practical, cotton canvas front pocket on which to print. Boasting a natural look, these bags come in different sizes, enhancing their multipurpose use. The Cotton Pocket Jute Gift Bag (W425) is the most petite in size with a six-litre capacity for smaller items. Next is the Cotton Pocket Jute Midi Tote (W426) with a 14-litre capacity and finally, the Cotton Pocket Jute Shopper (W427) is even larger with a 21-litre capacity. They all feature cotton carry handles, ensuring they can be comfortably hand-held or used over the shoulder.
Another material to feature heavily this year is brushed cotton canvas
Another material to feature heavily this year is brushed cotton canvas. The versatile Dipped Base Canvas Accessory Bag (W544), ideal as a multi-purpose storage pouch, is a refreshing twist on a classically styled design, with its dipped base adding a splash of colour. The Reversible Canvas Organiser (W572) pairs its brushed cotton exterior with a soft and lightweight cotton interior. Available in two sizes, this design comes in three colourways and can be pressed flat, making decorating simple. “A truly multi-functional style perfect for make-up brushes, straighteners or even as a home for those household plants!” says Westford Mill.
The Canvas Accessory Case (W552) offers an equally diverse range of uses, with high shine silver or gold zips adding a touch of class. The Canvas Vanity Case (W558) is a clean design that the brand says the style-conscious are sure to love. A secure zippered closure and cotton lining complete the look.
“Nothing shows the evolution of Westford Mill quite like its EarthAware collection,” believes the brand. For 2018 there are three brand new product launches, first of which is the EarthAware Organic Spring Purse (W825), which looks great with its high shine zip. Finished in a variety of colours, including black, natural, pastel blue and pastel pink, all tastes are catered for. The EarthAware Organic Barrel Bag (W814) is practical and ideally sized for gym gear. It’s a clean design that’s available in black, natural and French navy, and is comfortable to carry thanks to its webbing handles. Finally, the EarthAware Organic Sea Bag (W812) showcases the brand’s launch into the growing niche market for ethical, heritage-styled, sports goods. It’s available in the same must have colours as the W814.
“These EarthAware products are made from Control Union-certified organic cotton so your customers can be confident they’re buying ethical and premium goods,” adds Westford Mill.