Trendwatch: In the pink for Breast Cancer Awareness month

October is Breast Cancer Awareness Month, one of the most high proﬁle awareness dates in the calendar, and for supporters pink is the only colour to be seen wearing. We’ve gathered together a selection of standout fundraising and fashion styles in a range of pink hues

This year Breast Cancer Care is celebrating 25 years of the iconic pink ribbon, an instantly recognisable symbol for the many people affected by the disease. October always sees a large number of fundraising events aimed at supporting the charity, and this year both Dorothy Perkins and George at Asda are donating money from special charity T-shirts and other items.

The Pink Hope T-shirt from the Tickled Pink line at George at Asda

The Pink Hope T-shirt from the Tickled Pink line at George at Asda is eye- catching thanks to its pink ribbon motif, and shows how metallic shades can really lift a style. Asda will be donating £1-£2 to Breast Cancer Care from every Tickled Pink product sold this autumn.

RTP Apparel has launched a pink Ready To Print T-shirt

RTP Apparel has launched a pink version of its Ready To Print T-shirts in time for October and Breast Cancer Awareness activities. Like the other T-shirt colours in this range, it doesn’t need pretreating before being decorated on a direct-to-garment printer.

Dorothy Perkins is donating 10% of the sales from its Breast Cancer Care styles

Dorothy Perkins, which will be donating 10% of the sale price of its limited edition products online and in-store to Breast Cancer Care, has designed a fashionable T-shirt that adds its pink touch through sequins applied in the shape of the ribbon.

Organic Cotton Slub Tee from B&C

For a similar laidback style, choose the new Organic Cotton Slub Tee (TW047) from B&C, which comes in chic navy as well as more muted shades – ideal for those who adopt a more subtle approach to promoting their fundraising efforts.

Ted Baker polo from Debenhams

Continuing with the colour theme, we’ve selected three other styles that will help to keep everyone ‘in the pink’ this season. For men, there’s the bright pink Ted Baker polo at Debenhams.

Henbury Classic Cotton Piqué Polo Shirt

Its imprint pair, the Henbury Classic Cotton Piqué Polo Shirt (H100) is available in fuchsia. This 100% cotton style has a stand-up collar and three-button placket, and is a great choice for charity golf days.

New season T-shirt from Hush

The new pale pink T-shirt from Hush drapes beautifully and hasa deep V-neck.

Anvil’s Fashion Basic V-Neck Tee

Anvil’s Fashion Basic V-Neck Tee (88VL), in hot pink, is made from combed, ringspun cotton and has a semi-ﬁtted contoured silhouette with side seams.

Pink poncho from Tiger Stores

The Tiger Stores pink poncho is perfect for the little ones to wear while cheering on their parents as they run/cycle/swim/sell cakes to raise funds for breast cancer charities in the often distinctly uncharitable British weather.

Kids Plastic Poncho from Splashmacs

You’ll find an excellent imprint match in the shape of the Kids Plastic Poncho (SC019) from Splashmacs, which can be decorated using vinyl and/or screen printing.