
Alain Milgrom and his father Salomon cut the cake at the Sol’s anniversary party
Paris-headquartered Sol’s is celebrating its 25th anniversary this year, having been established in 1991 by Alain Milgrom with the aim of changing and reinventing promotional clothing.
Now available in more than 60 countries, Sol’s has a range of 361 customisable products and its bestselling product, the Sol’s Regent T-shirt, has sold more than 174 million units since 1998.
“We are extremely thankful to all our clients and partners for supporting us over these past 25 years!” commented Alain Milgrom. “Without their trust in both our work and our values, we would not have been able to evolve, innovate and improve over all this time, and they will continue to be our focus as we look to the next 25 years.”