The Gateway Custom Product Platform
The Gateway Custom Product Platform (CPP) is designed for creating, managing and selling customisable and on-demand products on websites, mobile devices, in-store kiosks, social networks and web portals. It allows users to upload images and text to design templates that have been created to fit with the manufacturing capabilities of the printshop. Once the user has completed their design and paid for it, the platform generates print-ready artwork files – ideal for D2G printers or any digital production method – and can now provide vectorised output as well as generate on-screen embroidery previews. It can also supply .EMB and .DST files. All orders and enquiries are added to the printshop’s web-based print management system, creating a complete web-to-print fulfilment process.
The Gateway CPP can be incorporated into any e-commerce platform, says Ian Bell, UK business development manager of Gateway3D, and the company can also provide a Magento website with the CPP included.
In a nutshell, the CPP includes: a cloud-based product management portal for products; product personalisation apps for the creation of customised products; apps for the personalisation of pre-designed products; apps for the auto-creation of print jobs when a print-on-demand product is ordered; and an interface for creating pre-designed customisable products. It also offers links and APIs (application program interfaces) to add the personalisation app to websites, social networks, emails and catalogues; extensions for integration with other websites; product feeds from leading personalised and promotional product suppliers to power websites; and a basic web-to-print order manager.
RSK Netshirt 3.37
RSK Netshirt is a personalisation software package that lets customers design and pay for personalised products through printshops’ websites, generating ready-to-print designs. Individual shops can ensure that the products are designed by customers in way that will match their printing capabilities, and image layering can also be done by customers. A new colour counting function allows screen printers to get a precise colour count on the entire design to calculate accurate origination costs.
The latest version, RSK NetShirt 3.37, offers fast loading times thanks to it being developed in HTML, and also allows customers to design products on their phones and tablets as well as desktops. It can also be used on a terminal in a bricks-and-mortar store.
It is integrated with social media, allowing customers to import images from Facebook, Twitter, Instagram and Google+, and the completed design can be shared by the customer on social media.
It has a number of payment gateways installed including Paypal, Sagepay, Worldpay, Paymate, Barclays, Authorize.net, eWay, Bean Stream and Sofort, as well as more traditional pay-in-store, manual bank transfer and pay-by-phone options. Shipping gateways Fedex, UPS and USPS can be used. RSK Tech also provides printshops with the ability to offer discount coupon codes and gift certificates.
The platform can be integrated into an existing website, or RSK Tech can build a site, at an additional cost, if needed. There is a multi-shop option to allow those with multiple stores to have just one licence that covers all of them.
Shops can take a one- or two-year subscription (£995 + VAT or £1495 + VAT), both of which include free support, free hosting, free updates and free training.
eTrader offers an industry-specific web solution for those in the garment decoration industry. Each business, as well as receiving a bespoke site from eTrader, gets their own dashboard to allow them to fully control their site. The system has fully customisable marketing, sales and search engine optimisation (SEO) tools, all with the aim of increasing online traffic and improving sales.
The emphasis is on providing businesses and their customers with an online system that is simple to use, and includes a four-step ordering process with customers checked out in just a few simple clicks.
Key features include: the ability to create public or private shops – great for schools, sports clubs and large customers; full customisation to suit any business; promotional banners and featured products; tools to help increase site traffic, online sales and SEO performance; and quick turnaround – sites can go live in just a few weeks. The website comes pre-loaded with industry leading brands from all the leading wholesalers and the owner’s dashboard has sales, marketing, statistics and SEO controls.
Prices start at £99 per month.