Hello brand-new Pure Cotton T at Fruit of the Loom!
There is an exciting new arrival at Fruit of the Loom: the Pure Cotton T is the perfect environmentally-conscious T-shirt for all kinds of decoration.
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The brand-new Pure Cotton T from Fruit of the Loom was created in response to popular demand from fans. Made from 100% certified organic cotton, it perfectly combines style and an awareness of environmentally friendly, sustainable fashion.
Pure comfort, pure style, pure sustainability
The Pure Cotton T is made for pure comfort featuring a 180gsm combed ringspun cotton fabric. It’s soft and great to wear bringing together style, sustainability and versatility for everyone.
Perfectly suited to individual customisation
In addition to comfort and durability, the new product group is perfectly suited to individual finishing and customisation – in true Fruit of the Loom fashion. Whether screen printing or DTG, the T-shirts and sweatshirts guarantee consistently excellent results for almost every printing process and are therefore the ideal canvas for a variety of designs – making them perfect for team- and corporatewear!
The T-Shirt of the next generation in a brilliant colour variety
The Pure Cotton Ts are available in a classic fit in sizes ranging from S to 3XL and in a total of 15 brilliant and fashionable colours: White, Black, Red, Royal Blue, Classic Olive, Natural, Deep Navy, Cranberry, Dark Plum, Desert Sand, Light Graphite, Sage, Mineral Blue and Mountain Blue. New in 2025 is the trendy colour Ocean Teal.
The Pure Cotton Ts are highly durable and are designed for repeated washing at 40°C.
Made in Morocco, the Fruit way
The Pure Cotton T is the latest style made by Fruit of the Loom sustainably at its world-class production facility in Morocco. From clean electricity to water recycling, safe dyes and ethical manufacturing processes the Pure Cotton T is among the most ethical and sustainable imprint Ts now available.
The new Pure Cotton Ts are perfect for the switch to organic yarn and to offer the customer a positive choice that deliver on both style and sustainability.
