ImagesMagUK_November_2022

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www.images-magazine.com 02 images NOVEMBER 2022 SHOP TALK 04 Editorial 08 Print Shop Pooches #84 Roxy from Ruddy Duck Printshop 12 Decorated product of the month 20 Readers’ choice 76 Up close & personal Ola Adeyemi of Ripples Custom Designs & Prints NEWS HUB 06 Industry news Xpres extends DTF offering with Kodak accessories, Epson launches two new SureColor dye sub printers, Stanley/Stella unveils new logo and expansion plans, and Tajima acquires decorating software specialist Pulse KNOWLEDGE BASE 24 The Schoolwear Show 2022: Review We report on the new products and trends at The Schoolwear Show 2022 26 The Business Clinic What a bookkeeper can add to your business, and finding ideas for your company blog 28 Anatomy of a print Danny Donald at Flippin Sweet Print Co breaks down his showstopping CMYK plus two spot colours screen print 30 Digital helpdesk Kai Perry at Roland DG offers some best practice advice for designing cutlines 62 Splitting up In a two-part step-bystep guide, award-winning embroiderer David Morrish of Kingfly reveals how to split up a large embroidery design without showing the joins 66 Ask Tony Bryce Nord of Merch Ops asks: “Should we add more autos or a second shift?” 68 How to deal with frustrating employees Marshall Atkinson offers some calming advice on how to deal with employees who cause more problems than they solve 70 World Cup fever The Fifa World Cup 2022 kicks off later this month. Dominic Bunce of David Sharp shows how to manage a team of threads to score a winning design 71 Stitch types for lines and columns Erich Campbell provides an in-depth guide to different stitch types and how they can be used to create the basic building blocks of a design PRODUCT FOCUS 36 True collars Whether for a smart or casual look, collared shirts, blouses and polo shirts offer a versatile canvas for your customers’ logos and branding. We round up the latest styles from the industry’s leading brands 42 Get knitted up Whether keeping warm in the office or schoolroom, when outdoors or working from home, knitwear offers a classic and cosy layering option for customers in all sectors. Check out our selection of the latest decorator-friendly knitted sweaters, beanies and more 46 Lighten up! We shed some light on the hivis garments and accessories that promise to keep your customers safe this winter 50 It’s in the bag! Bags are an ideal canvas for bold personalisation and custom designs – we present our annual selection of carrying solutions 52 Bobbin along We stitch together a selection of must-have embroidery equipment and consumables from top industry suppliers INDUSTRY SPOTLIGHT 31 The number of the beast Lhea Barrett of Creative Needle explains how he manually digitised Iron Maiden’s mascot, Eddie The Head, in the early ‘90s 32 Monkey business Leo Stickley explains how he switched from training lorry drivers to running Cosmic Monkey, a fast-growing business supplying school uniform and workwear 60 Amazing space: new AJS HQ hits all the right notes Images talks to the CEO of Tajima Group and the MD of AJS about the UK distributor’s new premises and how they see the UK embroidery market developing CONTENTS 34 38 66 36 62 32 28 60

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www.images-magazine.com 04 images NOVEMBER 2022 Published by: 360 Communications Ltd images magazine, 360 Communications Ltd, 58a Livingstone Road, Hove, BN3 3WL, UK 01273 748482 | www.images-magazine.com Advertising: advertising@images-magazine.com Editorial: editorial@images-magazine.com Subscriptions: subscriptions@images-magazine.com | Images is available free of charge to UK subscribers Subscribe online: imagesmag.uk/subscribe | Update your subscription/contact details online: imagesmag.uk/subs-update Publisher/advertising: Jonathan Vince | jonathan@images-magazine.com Features editor: Rachael Glazier | rachael@images-magazine.com News editor: Mark Ludmon | mark@images-magazine.com Publishing assistant: Gaby Bowring | gaby@images-magazine.com Design/Production: ATG Media | production@atgraphicsuk.com Printing: Stephens & George Ltd | Goat Mill Road,Dowlais, Merthyr Tydfil, CF48 3TD (issn 0966 7512) Opinions expressed by contributors in this magazine are not necessarily shared by the Publisher. Editorial contributions are invited, on the understanding that the Publisher has the right to alter or abridge all such material as he sees fit. While the greatest care has been taken to ensure accuracy, the Publisher accepts no liability for either errors or omissions. NOVEMBER 2022 | VOL.31 NO.11 EDITORIAL It’s not every day that you get to sit down and pick the brains of the CEO of Tajima Group, yet we were fortunate enough to be given this opportunity when we visited Tony Dorsey and the AJS team for the opening of the company’s brand new HQ in October. You can read all about the new premises and both Hidetoshi Kojima’s and Tony’s thoughts on the future of embroidery in our profile piece on page 60. We like nothing more than a good success story and AJS fits the bill perfectly, as does Cosmic Monkey, the subject of this month’s Decorator profile. Cast your mind back to 2020 and the depths of the pandemic when all the talk was about how to ‘pivot’ your business. It takes courage, skill and business nous to pull this off quickly and successfully, but that is just what Leo Stickley, owner of Cosmic Monkey, did when he pivoted from training lorry drivers to establishing his new garment decoration business. It’s an absolute pleasure to share Leo’s story on page 32. Sharing success 1992-2022 In this month’s Step-by-step guide, two-times Wilcom Embroiderer of the Year David Morrish gives a masterclass on how to split large embroidery designs without showing the joins using Wilcom e4.5 software (page 62). Talking to David made us realise how easy it is to take for granted the capabilities of modern digitising software and its role in today’s embroidery shop. It was fascinating, then, to take a trip back in time alongside Lhea Barrett, veteran digitiser and owner of Creative Needle, as he explained how things were done three decades ago before the digital embroidery age (page 31). Lhea talked us through how he manually digitised Iron Maiden’s mascot, Eddie The Head. The job took two weeks to complete and the digitising cost over £1,000 in ‘90s money. I’m guessing that after reading Lhea’s account you’ll never take your digitising software for granted again! The Fifa World Cup kicks off later this month and Dominic Bunce of digitiser David Sharp uses the occasion to illustrate how working with a team of different threads is a great way to make sure an embroidery design really stands out (page 70). It’s not all embroidery in this issue: for the screen printers amongst you we have a cracking Anatomy of a print feature in which Danny Donald of Flippin Sweet Print Co breaks down a stunning manually printed CMYK plus two spot colour print (page 28). The takeaway: consistency is everything. With showcases on embroidery equipment, collared shirts, blouses and polos, knitwear, bags and hi-vis apparel; the latest industry news; thought-provoking articles from our regular columnists; and expert advice on cutlines from Roland DG, all that’s left to do now is to turn the page and start reading... Jonathan Vince Read about how Lhea Barrett of Creative Needle manually digitised Iron Maiden’s Eddie The Head mascot back in the ‘90s (page31) REGISTER Subscribe now to receive your own free monthly copy of Images: imagesmag.uk/subscribe UPDATE YOUR CONTACT DETAILS Working from home? Moved to new premises? Update your details online: imagesmag.uk/subs-update 1992-2022 I just want to say that I have been receiving Images magazine through the post for the last few months and the content is amazing! I have learnt so much and found so many new companies to do business with. Thanks! Terry Beg, LDN Merch Factory

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INDUSTRY NEWS www.images-magazine.com 06 images NOVEMBER 2022 Follow the links to the full news stories online www.images-magazine.com Epson launches two new SureColor dye sub printers Epson has launched two new SureColor dye sublimation machines for low- to medium-volume printing on textiles and other surfaces. The SureColor SC-F6400 fourcolour and SureColor SC-F6400H six-colour printers have a print-width of up to 1,118mm and offer “a range of significant improvements” on other models, including increased productivity and reduced wastage. The SC-F6400 boosts productivity by 20% compared to its predecessor, the SC-F6300. The SC-F6400H provides an extended colour gamut – CMYK plus a choice of fluorescent pink and fluorescent yellow, or light cyan and light magenta, or orange and violet. The machines are based on Epson’s Micro TFP PrecisionCore technology for high-quality images, and include new, higher-capacity ink packs that contain 45% more ink at 1.6 litres, and a 109mm touchscreen, which is 30% larger than the previous model. imagesmag.uk/epson-medium The new Epson SureColor SC-F6400H Stanley/Stella unveils new logo as it expands globally Sustainable clothing brand Stanley/Stella has unveiled a new logo as part of a drive to continue growing the business in the UK and internationally. The logo has been developed to better reflect the company’s identity, expressing the businessto-business offering more in line with a fashion brand, and was announced as part of a 10thanniversary event in Brussels, Belgium where Stanley/Stella is based. It follows the opening earlier this year of an “automated and robotised” distribution centre in Abingdon in Oxfordshire. This is intended to “bring the company closer to customers and enable it to provide a better service with a focus on ecommerce, all while reducing CO2 emissions”. Stanley/Stella has also introduced a “charter for sustainable growth”, building on its commitment to sustainability, which covers the responsibilities of everyone involved in the value chain, from the cotton farmers to the retailers, with the goal of further reducing its carbon footprint, promoting circularity and protecting the environment. imagesmag.uk/stanley-logo Stanley/Stella’s CEO and founder, Jean Chabert, at September’s 10th-anniversary event

K U S T O M K I T® WE ONLY MANUFACTURE QUALITY PRODUCTS THAT ARE BUILT TO LAST. BUY LESS BUY BETTER BUY KUSTOM KIT BTC Activewear: 0800 0124 542 · PenCarrie: 0800 252 248 · Prestige Leisure UK: 0800 652 1234 · Ralawise: ralawise.com www.kustomkit.com As part of Kustom Kit’s sustainability strategy, we believe that well-made, ethically sourced garments are the most important interventions we can make to slow down material flow and reduce overconsumption, while also addressing environmental changes. That’s why our designers consider all aspects of garment construction to ensure that greater longevity and exceptional value are inherent across the Kustom Kit range.

INDUSTRY NEWS www.images-magazine.com 08 images NOVEMBER 2022 PRINT SHOP POOCHES #84 Roxy Whether it’s pedigree pups or mangy mutts, decorators’ dogs are valued members of staff at embroidery and print shops from Barking to Furness. This month we have Roxy from Ruddy Duck Printshop in Nottinghamshire Full name: Roxy Rutherford Breed: Staffordshire bull terrier Age: 13 years old Time at company: Since day one Job title: Chief happiness officer Job description: Keeping the team morale high. Special skills: Sleeping, trumping, taking the staff for walks, cuddles. Favourite colour: Roxy loves 923 Red Stahls’ Cad-Cut Glitter Heat Transfer Vinyl and chose this as it matches her favourite eyeshadow. www.ruddyduckprintshop.co.uk Follow us on Twitter @imagesmaguk Real Living Wage increases 10.1% in response to rising costs Employers committed to offering “real Living Wage” rates are set to increase the pay of nearly 400,000 people across the UK. The Living Wage Foundation put up the rate by 10.1% to £10.90 an hour across the UK – an increase of £1 – and £11.95 an hour in London – an increase of 90p. The annual rise in the Living Wage rates was announced at the end of September, nearly two months earlier than usual, in recognition of the sharp increase in living costs over the past year. Companies have until 14 May 2023 to bring it in. The real Living Wage rates are independently calculated based on what people need to live on, and are higher than the government’s minimum wage, the National Living Wage, which for over-23s is £9.50 per hour. imagesmag.uk/living-rise Kingly expands production with 24-hour operations Kingly, the international promotional clothing and textile manufacturer, is expanding its production capacity. Based in Sofia in Bulgaria, but with offices in Southampton in the UK, it has expanded its production capacity by 200% and from October has run its production lines 24 hours a day. This round-the-clock manufacturing has been achieved through revised shift patterns that give the production teams an equal share of shifts. Announcing the move, Kingly said its new patterns of production would revolutionise its ability to respond quickly to customer demand, placing it “significantly ahead of the competition”. For instance, Kingly says the industry standard turnaround for the production of custom knitted socks is around six weeks, but the company is now able to produce them with a lead time from only two weeks. imagesmag.uk/kingly-capacity “That definitely wasn’t me. Honest.” Xpres extends DTF offering with Kodak accessories Garment decoration specialist Xpres has extended its direct-to-film (DTF) portfolio with accessories from print giant Kodak. From the Kodacolor brand, it has added printable film sheets, available in packs of 100 and in different sizes from A4 to A3, and rolls of film available in different sizes from 30cm by 50m to 60cm by 100m. It is also offering Kodacolor DTF Adhesive Hotmelt Powder, in 1kg packs. It provides a soft and flexible image for adhesion to manmade and natural fabrics including polyester, nylon, rayon, blends and cotton. In addition, Xpres offers inks and maintenance liquid as part of its DTF offering, which includes its own film sheets and powder. Xpres is also a supplier of Epson’s SureColor SC-F2100 printer, which can be used for both DTF and direct-to-garment printing. Matt Housley, Xpres’s product manager, said: “We are incredibly excited that our burgeoning DTF offering has been extended with these new introductions from one of the giants of film and ink manufacturing technology.” imagesmag.uk/xpres-kodak Kodak Kodacolor powder for DTF printing Kingly’s production facilities in Bulgaria

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INDUSTRY NEWS www.images-magazine.com 10 images NOVEMBER 2022 Check out LDN Merch Factory’s full-length Decorator Report online: www.images-magazine.com LDN Merch Factory This sharp workwear was embroidered by LDN Merch Factory in Tooting for London-based barbers T Cuts. imagesmag.uk/LDN-T-Cuts Tajima acquires decorating software specialist Pulse Embroidery machine manufacturer Tajima Group has acquired its software and technology partner, Pulse Microsystems. The Japan-based group has relaunched the business as Tajima Software Solutions Inc (TSS). It is based in Toronto in Canada and will continue developing high-tech solutions for the garment-decorating industry. Pulse, which has been a partner for Tajima for 20 years, is a specialist in workflow and personalisation automation software for embroidery, print and engraving. Its solutions include developments in IoT – “the internet of things” – connectivity. The Tajima Group’s CEO, Hidetoshi Kojima, said: “Our vision of providing comprehensive solutions to the productdecorating market depends on integrating world-class software technology with our world-class hardware engineering. “Pulse’s advanced workflow technologies, cloud platform and its embroidery, vector and image-processing engines enables the Tajima Group to develop new intelligent machine functionality and Industry 4.0 with IoT connectivity.” Read more about the Tajima Group and the opening of a new headquarters for its UK distributor, AJS, on page 60. imagesmag.uk/tajima-pulse Nova Chrome UK to distribute new Mutoh dye sub printer Nova Chrome UK has been appointed UK distributor of the latest dye sublimation printer from Mutoh Industries. After training at Mutoh EMEA headquarters in Belgium, Nova Chrome’s team introduced the new XpertJet 1341WR Pro dye sub printer at The Print Show at the NEC in Birmingham in September. Developed and manufactured in Japan, the new 137cm-wide machine features one Mutoh AccuFine 1600 nozzle head, which promises “best-inclass” drop placement accuracy. Combined with Mutoh’s new proprietary I-screen weaving technology – Mutoh’s fourthgeneration weaving algorithms – the AccuFine 1600 nozzle print head is designed to deliver “exceptional print quality at high production speeds”. The XPJ-1341WR Pro is compatible with Mutoh’s DS3-series HC dye sublimation inks. imagesmag.uk/mutoh-nova Ian McDowall and Ryan Connolly from Nova Chrome UK with Mitsuo Takatsu, Mutoh Europe’s managing director Tajima embroidery machines run with Pulse technology New funding and roll-out for digital programme An initiative to help manufacturers adopt new digital technology has gained further funding for the north-west of England as it begins a nationwide roll-out. Made Smarter has secured £6.1m from the government to continue for three more years after helping 2,500 small and mediumsized manufacturers with digital technology and skills in the region. The success of the programme in the north-west has led to the national roll-out of Made Smarter which now includes the west of England and East Midlands as well as the north-east, Yorkshire and the Humber, and the West Midlands. In the north-west it has helped more than 250 businesses, including several in the garment decoration and manufacturing sector, to invest in new technology to become more effi cient, build resilience, increase their productivity and grow sustainably. imagesmag.uk/smarter-rollout Printed cushions from Lantex, one of the beneficiaries of the Made Smarter initiative

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INDUSTRY NEWS www.images-magazine.com 12 images NOVEMBER 2022 Follow us on Facebook: @imagesmaguk This month we want to highlight the difference great embroidery skills can make. Design by Creative was asked by UK Border Force to improve its embroidered logo. “We’ve done previous work for South West Maritime and they were very impressed with their embroidery and the level of customer service that they received and passed on our details to the UK Border Force Team,” explains director Charlie Phillips. “We were provided with a very complex design to go on the front left chest and needed to simplify it, but still keep the main elements of the design.” Design By Creative uses Change! Digitising for most of its orders and Charlie says the team “worked wonders” on this logo. Test samples were then embroidered on a Barudan single-head before the production run was carried out on a Barudan four-head with Madeira thread and backing. The final result proved to be a win for the client, she reports. “They were pleasantly surprised with the outcome of their logo, much better than their previous supplier with attention to detail and the overall finish of the embroidery. They mentioned how their previous supplier made the logo pull the fabric so that the emblem didn’t sit flat on the chest.” The design was 17,444 stitches and used five olours. It went on 24 Trojan polos supplied by UK Border Force, with more ordered subsequently. www.designbycreative.co.uk DECORATED PRODUCT OF THE MONTH [Top right] The previous logo. [Main image and left] The new, improved logo embroidered by Design by Creative CorelDraw Graphics Suite adds updates and e-learning Updates and a new e-learning resource have been announced for CorelDraw Graphics Suite by Alludo after the company changed its name. The latest features for the graphics software include a new tool offering flexibility and accuracy when scaling objects and an enhanced and simplified Export workflow. There are also new creative design templates and practice projects to help users improve their graphic design skills. Subscribers can enjoy new WebP file support, a reimagined New Document dialogue, performance improvements, and other features introduced in response to customer requests on the CorelDraw Ideas Portal. The updated CorelDraw Graphics Suite release follows the relaunch of Corel as Alludo earlier this month to reflect Corel’s expansion with other products such as file compressor WinZip and Parallels software for running Windows on Macs. Alludo has also released CorelDraw Academy, an e-learning resource that helps CorelDraw Graphics Suite subscribers to “increase their graphic design knowledge and skills and grow their creative potential”. imagesmag.uk/coreldraw-academy Alludo has launched the CorelDraw Academy Ricoh webinars aim to improve print production workflow Ricoh Europe has embarked on a series of live webinars to help print shops to develop smoother and more productive workflows. The education programme, called Unravel Your Print Workflow, began in October with a session on the importance of smooth workflows. The next will be on November 17, looking at the role of effective catch-all solutions in accepting incoming jobs. The third webinar on December 7 will explore the importance of areas such as batching where time and costs can be saved through reducing use of materials and maximising print floor resources as well as enabling faster production times. imagesmag.uk/ricoh-workflow

www.images-magazine.com NOVEMBER 2022 images 13 INDUSTRY NEWS NH Choose from 46-, 76-, 137- and 198-cmwide models. Quickly add one or multiple heating chambers and extend the conveyor belt to multiply capacity in direct proportion to each module added. Vastex LittleRed XD-Series dryers rocket ink temps up to 160°C in the first several centimetres of conveyor travel and hold at-cure temps longer for the highest possible rates. Cure 185+ garments/hr DTG printed with white ink, 555+ with pretreatment or screen printed water-based ink or discharge, or 1080+ screen printed with plastisols. ALL DTG INKS & PRETREATMENT & ALL SCREEN PRINTED INKS & DISCHARGE —WAY FASTER, USING LESS ENERGY +1-610-625-2702 SALES@VASTEX.COM VASTEX.COM KK-0299 Lo-E uses 20% less energy! NEW! Stitch-It Print & Embroidery This cute logo was embroidered onto children’s hoodies, aprons, beanies and bags by Stitch-It in Barrow for The Little Lancashire Village. imagesmag.uk/StitchIt-Little-Lancashire No Sweat fights on after pandemic setbacks No Sweat is pressing ahead with its ethical supply of garments despite setbacks caused by the Covid-19 pandemic. It is building on partnerships with manufacturers in Bangladesh to provide printable T-shirts that have been produced in factories with high standards of workers’ rights. In line with its focus on ethical production, it has now provided an update on its supply chain through the publication of its second Transparency Report, written by campaigner Jay Kerr who is leading on the T-shirt project. However, while No Sweat’s original anti-sweatshop campaign work has gone from strength to strength, the report revealed the clothing business was severely affected by Covid-19 restrictions. Despite this, the clothing business is still trading and “still proving that it is possible to put workers’ rights first in the garment industry, even at a time of global crisis”. The transparency report is available for anyone to download from No Sweat’s website. Jay added: “This should be a standard in the garment industry. Brands should be transparent about who makes their clothes.” imagesmag.uk/sweat-irene No Sweat’s T-shirts are made in Bangladesh by workers’ initiative Oporajeo and new supplier Irene Knitwear

INDUSTRY NEWS www.images-magazine.com 16 images NOVEMBER 2022 View daily news updates at: www.images-magazine.com Heatwave Print This bold logo was embroidered onto workwear by Heatwave Print in Battle for Hard Horse Fitness. imagesmag.uk/Heatwave-Hard-Horse Big New Products Trade Show celebrates success The 2022 schedule of industry exhibitions for promotional merchandise has ended with a successful outing for the Big New Products Trade Show in Manchester. Distributors flocked to The Point at Emirates Old Trafford to see the latest offerings in the world of promotional merchandise, with clothing and eco-friendly products particularly to the fore as well as sustainability. They were able to view and touch products from exhibitors including Fruit of the Loom, Russell Europe, United Brands of Scandinavia, PF Concept Clothing, Eurocap, NJ Clothing, Stormtech, and Direct Textiles & Bags. The organisers resume in 2023 with the return of The Big Promotional Trade Show in Glasgow and Dublin in March and Manchester and west London in April. Go to www. thebigpromotionaltradeshow.co.uk for the latest details of events in 2023. imagesmag.uk/products-show22 Britons are keeping clothes for longer, WRAP reveals Britons are holding on to their clothes for longer, with T-shirts being kept for an average of four years, according to new research for climate action organisation WRAP. Between 2013 and 2021, the predicted length of time people in the UK kept a range of clothes increased, with non-padded coats and jackets lasting the longest at more than six years apiece. T-shirts, polo shirts and jersey tops were previously kept for an average of 3.3 years, but that has now risen to four years. However, WRAP – the Waste and Resources Action Programme – also found that 26% of the clothing in people’s wardrobes had on average been left unworn for at least a year, highlighting an opportunity for reuse and recycling. Existing schemes include Reskinned which takes back worn garments and reconditions them for resale, repurposing or recycling. Its partners range from The Parently Group and David Luke schoolwear to resale platform Ebay. imagesmag.uk/wrap-circular Schemes such as Reskinned support repairing and recycling Graphtec GB launches weekly podcast Graphtec GB, the specialist in cutting, plotting and laser technology, has launched a weekly podcast on how its products can help businesses. Under the name of The Cutting Matters Podcast, it is available on Graphtec GB’s YouTube channel and various social media channels and all major podcast providers such as Spotify. Each week it focuses on different products and aspects of the industry such as the uses of print and cut and laser cutting. It will also feature product news. It is presented by business development executive Ellen Wain and digital marketing and ecommerce executive Alastair Evens from Graphtec GB’s headquarters in Wrexham in Wales. imagesmag.uk/cutting-podcast Artwork for Graphtec GB’s new The Cutting Matters podcast The Big Products Trade Show in Manchester in September

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www.images-magazine.com 18 images NOVEMBER 2022 INDUSTRY NEWS Stay in the picture with our Instagram feed: @imagesmaguk Kustom Kit adds popular polo to Superwash 60 range Kustom Kit has added one of its classic polos to its Superwash 60° collection of garments that can withstand higher washing temperatures. The KK430 Long Sleeve Polo – one of the staples of its Klassic polo selection – has received a “makeover” and is now made from 200gsm 65/35 polyester cotton piqué fabric that allows for a 60°C wash without its shape or colour vibrancy being affected. The Superwash 60° collection already includes sweatshirts, zipped hoodies, T-shirts and other polo shirts. The new-look long-sleeve polo features a 1×1 rib flat knit collar, 2×2 rib cuffs with elastane, side vents, a spare button, taped shoulder seams and back neck, a tear-out back label and a threebutton slanted top placket. The KK430 can be decorated by embroidery, heat transfer and screen printing. It is available in black, navy and graphite and comes in sizes ranging from S to 2XL. imagesmag.uk/kustom-superwash Embroidery technology company Coloreel has announced the appointment of Saman Khalilian as its chief financial officer (CFO) to support its plans to grow internationally. He has extensive experience in finance and business development from technology and growth companies and was most recently CFO of the Ambea Group’s healthcare company Klara. Torbjörn Bäck, CEO of Coloreel, said: “The company is now entering an exciting stage as it is on its way to international expansion. Saman’s experience with growth companies and his ability to see the company in a broader context, both in the short and long term, will be valuable in Coloreel’s continued exciting journey.” imagesmag.uk/coloreel-cfo Direct Textiles + Bags (DTB) has announced the appointment of Sue Fells to the role of business development manager. Sue brings a lot of experience from her various roles within the industry, ranging from working for some of the biggest suppliers as well as leading distributors. She will be responsible for the on-going development of customer relationships and ensuring that DTB helps its clients to “maximise their potential across the board”. Sue said: “I am thrilled to finally be a part of the DTB Europe team. They stand for everything I have always held in high esteem: excellent customer service, incredible print and embroidery quality as standard and always looking to grow, develop and invest into new territories. I’m looking forward to working with the 180 staff and also to meeting customers both old and new.” imagesmag.uk/dtb-fells Growth in demand for automation software since the start of the Covid-19 pandemic has led print equipment specialist CMYUK to strengthen its Academy team. Matt Wright has stepped across from his role as a trainer for Kongsberg, Canon, and Mimaki machines to the Academy which provides technical resources for customers at CMYUK’s base in Shrewsbury. A growing proportion of his time will be concentrated on demonstrating Enfocus and EFI automation software “to help customers achieve greater efficiency and resilience within their production workflows”. imagesmag.uk/cmyuk-automation CHANGING FACES Saman Khalilian Sue Fells Matt Wright The KK430 Long Sleeve Polo has been added to Kustom Kit's Superwash 60° range Product Zone shortens turnaround with new premises Headwear specialist Product Zone has moved to new premises with an on-site warehouse, enhancing its ability to supply plain items from stock. Staying within north Watford, the new building in Paramount Industrial Estate in Sandown Road brings together the company’s warehousing with its inhouse embroidery and Cad-cut services and its global operations team. Managing director Tony Marks explained: “Previously, our warehouse was several miles from our office. Now, with all our stock under one roof, we can pick and pack orders on the same day, meaning we can offer next-day delivery for customers that order before noon.” Product Zone’s plain stock headwear collection features a wide variety of caps as well as knitted beanies. Established in 2006 with a focus on the sports and charity sectors, Product Zone has expanded into the workwear, promotional and fashion markets and has opened offices in China and Hong Kong. imagesmag.uk/zone-premises Plain stock is kept at Product Zone’s new premises

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INDUSTRY NEWS www.images-magazine.com 20 images NOVEMBER 2022 Check out our Instagram Stories for the latest industry news @imagesmaguk Want to know what your industry colleagues really think of the garments and accessories they decorate? Each issue, one reader tells us why they rate a particular product Emma Benson, owner of Willow Farm Embroidery in Lancashire, says her favourite product to decorate is the Men’s/Ladies’ Softshell Gilet (141M/F) from Russell Europe “This gilet is a firm favourite amongst our customers,” says Emma. “It suits a wide range of clients, from corporate customers through to farmers and contractors – its durability plays a key part in this.” The 141M/F is available in five colours: black, azure, French navy, titanium and classic red. “It can also withstand heavy embroidery designs across the back, or can be embroidered with a left chest logo for a more simplistic look,” adds Emma. “It’s equipped with many pockets, so remember to check these before embroidering through!” imagesmag.uk/nov22-readerschoice www.willowfarmembroidery.co.uk READERS’ CHOICE Signs ‘N’ Such These vibrant T-shirts were embroidered by Signs ‘N’ Such in Braintree for local tree surgery company Joseph’s Tree Solutions. imagesmag.uk/Signs-Such-Joseph Pietra to partner Printful for printon-demand clothing Pietra, the global ecommerce platform, is to give designers and other creators access to print-on-demand for garments through a new partnership with Printful. It will allow users of Pietra to produce and sell their own clothing and other products, getting them made to order through to despatch to customers internationally including in the UK. Pietra, which was co-founded in 2019 by CEO Ronak Trivedi and chief technology officer Pan Pan, both formerly of taxi technology company Uber, aims to lower the barriers of entry for creators seeking to delve into entrepreneurship. imagesmag.uk/pietra-printful The 141M/F is a great option for large embroidery on the back, says Emma US restaurant group La Esquina sells T-shirts through Pietra DTB expands capacity through investment in screen printing Direct Textiles + Bags (DTB) has increased capacity at its site in Lincoln through investment in new machinery. It has installed a 10-head iQ-Oval screen printing machine from MHM, which has brought an “impressive increased capacity of around 6,000 units per day”. It has also added a new twin-belt Adelco Pro-Cure dryer, which provides the print team with even more flexibility as the split belt is reversible. It means that DTB can run another carousel alongside giving an additional 1,000 units per day. Nick Roberts, general manager for the company’s Lincoln site, said: “This new and increased capacity ultimately means we are better able to service our customers’ orders.” With over 20 years’ experience, DTB has bases in Melton Mowbray in Leicestershire and Lincoln, offering screen printing, direct-togarment (DTG) printing, transfer printing and embroidery across a range of thousands of garments and holds more than three million bags in stock. imagesmag.uk/ dtb-oval DTB’s new MHM iQ-Oval and Adelco machines in Lincoln

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INDUSTRY NEWS www.images-magazine.com 22 images NOVEMBER 2022 Find our digital editions online: imagesmag.uk/digital-issues New service to support disabled employees UK businesses can tap into a new £6.4 million online service to help them better support disabled staff and those with health conditions. The Support with Employee Health and Disability service is in its early test phase and provides essential information for free for any employer to access. imagesmag.uk/disabled-service Championing family businesses A week-long campaign in November is to champion the importance of family businesses during the cost-of-living crisis. The Institute for Family Business (IFB) will highlight how business support needs to be directed towards organisations such as family businesses, which are at risk from closing due to high inflation and energy costs. It will be part of the IFB’s annual Family Business Week, run in partnership with NatWest, which will take place from 21 to 25 November 2022. imagesmag.uk/familybiz22 Leo Workwear initiative highlights sustainability Leo Workwear is highlighting sustainability in its hi-vis garments and its socially responsible practices with the launch of a new initiative called Leo Cares. With its own website and logo, Leo Cares focuses on the company’s EcoViz garments that are made with fabrics derived from recycled post-consumer clothing or recycled plastic bottles. It also communicates how Leo Workwear is using sustainable suppliers, backed up by data, and has switched to using biodegradable bags featuring biotechnology called BDP from Change Plastic for Good. The initiative encompasses Leo Workwear’s partnership with Avena, which securely collects, destroys and recycles textiles for its customers. imagesmag.uk/leo-cares Artwork for Leo Workwear’s new initiative, Leo Cares Mimaki unveils three-litre ink system to boost automation Mimaki has announced that it has developed a new three-litre external ink supply system to improve production efficiency and automation. The new ink system is to be launched for the Mimaki JFX6002513 large-format flatbed UV inkjet printer in January 2023, reducing the frequency that users will need to refill. It also enables ink replenishment during the printing process, further reducing printer downtime and improving productivity. An automatic white ink circulation system included in the three-litre ink unit eliminates the need for manual shaking. Additionally, weight sensors enable operators to measure the remaining ink levels of the JFX6002513 more accurately, preventing unnecessary ink waste. The new system will be launched in January globally and through Hybrid Services in the UK. imagesmag.uk/mimaki-three The new external three-litre ink supply system from Mimaki

www.images-magazine.com 24 images NOVEMBER 2022 Images learns all there is to know about the new class-topping products and latest trends on display at this year’s Schoolwear Show The Schoolwear Show2022: Review Charles Kirk showcased its cotton and acry lic Coolflow 50/50 and Coolflow Activewear collections – retaining the Coo lflow name after last year’s rebranding to Charles Kirk – as well as its t ailored blazers and trousers. It also alerted customers to the imminent addition of an online ordering service. One+All showcased its latest ranges includ ing new zipped hoodies – based on the popular Woodbank hoody – which have been introduced as some schools become more lenient over uniforms now th at classrooms have to stay well ventilated because of Covid-19. One+All al so promoted its made-to-order options as well as its new The Making Of br and. Starting with coats and fleeces, The Making Of range will feature products for both adults and children, targeting sectors such as workwear and clubs. “Schoolwear is quite seasonal which is why so many have diversified beyond schoolwe ar,” explained One+All’s marketing lead, Caroline Hopley. “This opens up othe r markets for them.” TheMagicTouch GB returned to The Schoolwear Show to present the latest model of its direct-to-film printing machine DTFMagic 60 Pro. It prints onto film for transfer to garments such as polyester, performance fabrics, canvas, leather and denim as well as cotton. Trutex revealed new products from its 2023 catalogue including two styles for girls’ trousers, responding to schools wanting to offer an alternative to skirts. The girls’ fit tailored trousers feature a high waist, a tailored waistband with an internal waist adjuster, a straight leg and deep-functioning side pockets. The new-look twin-pocket trousers have deeper front pockets and a higher fit plus a straight leg and a tailored inner waistband. Trutex also launched Pulse, a more “cost-effective” range as part of its sportswear brand, Akoa. The Schoolwear Show returned in October, giving garment decorators and schoolwear retailers a chance to see the latest products and start making plans for back-to-school in 2023. Taking place at Cranmore Park Conference and Exhibition Centre in Solihull in the West Midlands, the event once again brought together many of the biggest suppliers of schoolwear in the UK. INDUSTRY EVENT

www.images-magazine.com NOVEMBER 2022 images 25 INDUSTRY EVENT The continuing growth in demand for eco-f riendly schoolwear is pushing customers towards Madeira’s sustainable th reads. On its stand, the thread supplier promoted Sensa Green, made from 100% biodegradable lyocell fibres, and Polyneon Green, made of 100% recycled polyester derived from post-consumer waste. “It has been well rec eived,” said sales director Andrew Maylor, who pointed out that, “there’s no p oint buying an eco-friendly blazer and then using virgin polyester [thread].” William Turner was acquired by Banner in J uly but occupied a separate stand at The Schoolwear Show to reflect its conti nuing independence within the group. For the first time, it promoted its dir ect-to-film services, offering products such as bags and caps with printe d designs. “It has been very well received and there’s been a lot of interest a t the show,” said managing director Daniel Turner (pictured). As part of its exten sive ranges of uniforms and accessories, it displayed its pom-pom hats which, after a hiatus, have returned in response to current fashions. Tie & Scarf Company, which has been manu facturing schoolwear accessories since 1850, presented a large selection of t ies, whilst flagging up its stock styles, which allow for next-day delivery, for parti cular mention. “The biggest interest at the show has been in our stock ties whic h we introduced about 12 months ago in response to customer demand,” confirme d director Barry Chaytow. Teamwear specialist Chadwick showed off new styles that have been added to complement its established ranges, including its weatherproof changing robe, unisex gilet and its modern take on stadium pants with a tapered fit and engineered waistband. Sales director Tim Roberts said the industry was still waiting to see the impact of new guidelines introduced by the government in September to ensure school uniform is affordable. “We’re speaking to all our customers about 2023 and so far it’s business as usual. We already offer ‘good’, ‘better’ and ‘best’ propositions which allow customers to trade up or down.” Schoolwear group Banner showcased all its products and services, including its made-to-order offering, but its core message was around sustainability. It revealed how its whole Aptus performancewear brand is transitioning to sustainable fabrics, with every garment made using polyester from recycled plastic bottles. All of Banner’s brochures are now available in digital versions for 2023. David Luke Schoolwear highlighted its new partnership with the Circular Textiles Foundation whose certification mark will be carried on the company’s Eco blazers and jackets from January 2023. “It is the first 100% recyclable school blazer. There’s been a lot of interest,” said commercial and operations director Mark Woolgar. It also promoted its new direct-to-film services, which allow it to customise products at its base in Manchester. “Printing can work out cheaper, better, quicker and easier and can be used for sophisticated designs,” Mark explained.

BUSINESS DEVELOPMENT www.images-magazine.com 26 images NOVEMBER 2022 What can a bookkeeper add to my business? Did you know that around 80% of new businesses fail within the first 18 months? Poor financial management is one of the main problems for these businesses. Why? The answer might be surprising: 53% of small business owners don’t have a bookkeeper, and they attempt to manage their money themselves. Bookkeepers are responsible for providing accurate, up-to-date financial information about a business. They’re one of the biggest assets of the business. As a business owner, you need to make sure that you have the right financial information in order to make the best decisions for your business. Bookkeeping is the process of recording your business transactions so you know exactly how much you’re spending and what you are spending it on. There’s a number of different taxes small businesses need to pay throughout the year, and bookkeeping means you can correctly calculate how much is due. This helps you prepare for the financial year ahead and allows you to think about what your next move is, whether that’s growing your business or setting up a limited company. A bookkeeper can add value to your business by saving you time and money through managing your finances for you. They will know and understand all the rules and regulations, keeping your business and finances updated. They can ensure you pay your invoices on time, and will also pick up any cashflow issues and give you the correct advice by providing solutions. Already have an accountant? You will still need to keep on top of your bookkeeping, such as getting your invoices out and recording your expenses, as they simply are not able to do their job without knowing your income and outgoings. When your bookkeeping is in good shape, your accountant can help you with things like making tax-efficient decisions, such as how much to pay yourself, what business structure is right for you, and when you should register for VAT. It’s also worth remembering that if you dream of expanding your business, you’ll need to be able to prove its profitability to investors, new partners, and banks. Good bookkeeping practices can help you with this. Many bookkeepers can also prepare tax returns and accounts, but some do not and just stick to bookkeeping. This depends on the individual’s experience, as well as the type of licence they have with their governing body. If you have a bookkeeper’s licence, there will be things you can and cannot do. We [Isle Bookkeep] do everything as we have a full accountancy licence. Core bookkeeping duties ■ Data entry Recording financial transactions and balancing the books. ■ Bank reconciliation Crossreferencing the books against bank statements and other source documents to confirm accuracy. ■ Monthly reports Summarising the business’s financial position. Additional duties ■ Accounts receivable (and credit control) Creating and sending invoices, and following up to get them paid. ■ Accounts payable Making sure invoices from suppliers are accurate and paid in a timely manner. ■ Payroll Calculating pay and deductions. Advanced duties ■ Tax filing Preparing tax returns. ■ End of year reporting Assisting with annual profit and loss and balance sheet reports. ■ Business strategy Creating budgets and forecasts, and advising on how to improve the business. ■ Business process Reviewing, researching and implementing software solutions and internal controls to streamline the business and enhance performance. ■ Training Working with staff on best practice bookkeeping and use of software solutions. ■ Virtual office Providing a fullservice virtual office, for example telephones, postal address, and email communications. ■ Liaison Meeting with accountants, on behalf of their clients, about financials and tax queries. Acting on behalf of the client with the tax authorities. Costs Pricing for bookkeeping can vary depending on a number of factors. The majority of firms charge £30-40 per hour. At Isle Book-keep, we price based on the number of transactions (falling into a bracket) and then review this every three months to ensure you’re in the correct bracket. We feel like this is the best way for us as we can give our clients certainty over the price they pay. All of our clients are on monthly direct debits and the work is completed every month, so there are no large bills at the end of the year and no surprises. Memberships to look out for include AAT (Association of Accounting Technicians), ICB (Institute of Certified Bookkeepers) and IAB (International Association of Bookkeepers). We are fully AAT-qualified with a full accountant practising licence. Expert advice on the business of running a garment decoration company Q&A Lucy Johnson is the owner and accountant at Isle Book-keep, an award-winning bookkeeping and accountancy practice that specialises in helping small business owners feel relaxed and more in control of their finances. www.islebook-keep.co.uk

www.images-magazine.com NOVEMBER 2022 images 27 BUSINESS DEVELOPMENT If you’re short on blog ideas, type the name of your main product or service into the Google search bar, and look carefully at the autocomplete suggestions that appear as you’re typing. 2. People also ask When you’ve performed a Google search and you’re scrolling through the results, you will probably come across a section titled ‘People also ask’. This is a list of commonly-searched questions that Google deems relevant to your initial query. So, if you type ‘red shoes for a wedding’ into Google and hit enter, the ‘People also ask’ section will include questions like ‘What colour shoes should you wear to a wedding?’ and ‘Is it okay to wear sandals to a wedding?’. The ‘People also ask’ section is a goldmine for bloggers who are short of inspiration. Simply pick one of the suggested questions, then write a blog post that provides a clear and authoritative answer. 3. Related searches There’s yet more inspiration to be found at the very bottom of the Google results page. Scroll all the way down and you’ll see a list of ‘Related searches’ – even more popular keywords that you can touch on in your next blog post! Updating your company blog on a regular basis is a great way to keep your customers informed. Blog posts can also drive a lot of extra traffic to your website by ranking among the top search results for popular queries. Of course, it’s easy to say that you’re going to update your blog regularly. The hard part is actually coming up with a new topic to write about each week. Even a flourishing and fast-moving business is unlikely to have an important announcement to share every seven days, and big news stories that are genuinely relevant to your industry will only come along occasionally. So, how can you fill the gaps in your blog schedule? A quick visit to Google may be the solution. When you perform a Google search, the algorithm is always happy to suggest related searches that will help you dig deeper into your chosen subject. These suggestions are based on what other people search for, and they can provide a wealth of inspiration for your company blog. Here are three ways to use Google to find new blog topics. 1. Autocomplete When you start typing something into the Google search bar, Google’s autocomplete feature displays a list of possible queries to save you typing the whole thing yourself. For example, if you start by typing ‘red shoes for’, Google will attempt to predict how your query ends – top suggestions include ‘red shoes for women’, ‘red shoes for sale’, ‘red shoes for a wedding’, and so on. This isn’t just the Google algorithm making wild guesses. Autocomplete suggestions are primarily based on historical searches from real users. Google suggests ‘red shoes for women’ because lots of other people have typed that exact phrase into Google in the past – which means that a blog post on that topic could capture quite a bit of organic search traffic. Need more ideas for your company blog? Use Google to see what people search for Loyalty to a brand can crumble in a matter of weeks. I am sure we have all seen seemingly unstoppable businesses ruin their reputations. However, it can happen to small businesses too through apathy. The only way to start rebuilding your trust with the public is through engagement. I have seen brands that had a nightmare with dispatching orders, for example, come back from the brink by adding the human touch. They might introduce the staff members to show they aren’t a faceless corporate profitdriven scam. Slowly the public forget the trauma of the late orders as the brand apologises and rebuilds, and all seems to be forgiven. Apart from the bad reviews, which will live on forever. Ideally, as business owners, we should carry our values through to our business practice, but the final step is to communicate that integrity to the public. We could be facing harsh times if we enter the anticipated recession – businesses with empathy and communication will pull through. Not only do the consumers now demand to know brand values, but they have little loyalty to the brands they grew up with. My generation, the millennials, are fed up with big business greed and look to spend with How to rebuild trust businesses that align with our values such as being ethically sourced, ones who are quick to apologise, and ones who are accountable and engaged. Don’t let your business fail whilst blaming a recession: use this time to show who makes your business great and make sure you are humanising your social media presence, because loyalty is dying and consumers have more choices than ever. Chessie Rosier-Parker is director and studio manager of Squeegee & Ink, a screen printing and embroidery studio that also provides pre-exposed screens and film to garment printers along with social media workshops. www.squeegeeandink.co.uk/ learn-to-screen-print Joel Dear is from ETrader, one of the industry’s leading suppliers of websites to garment decorators across the UK. www.etraderwebsites.co.uk

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