ImagesMagUK_August_2022

www.images-magazine.com 02 images AUGUST 2022 SHOP TALK 04 Editorial 08 Print Shop Pooches #81 Jaxx from Graphic Elephants in Colorado, US 12 Decorated product of the month 18 Readers’ choice 80 Up close & personal Laura Parrott of Mantis World NEWS HUB 06 Industry news Banner acquires William Turner, EFI Fiery buys CadLink, Parently launches takeback scheme for used garments, and No Sweat adds T-shirts from fully-unionised factory KNOWLEDGE BASE 26 The Business Clinic Calculating leave for new parents, and how to create a podcast 28 Digital helpdesk Expert advice from TheMagicTouch and R A Smart on how to get the most from your artwork when printing direct to film 30 Anatomy of an embroidery Be inspired (and maybe slightly awestruck) by beautifully intricate embroidered floral designs from award-winning digital embroiderer Jacky Puzey 36 Top foil Direct-to-film prints can now come with added shine thanks to the introduction of powderless machines, as Colin Marsh of Resolute DTG explains 66 My essential software Garment decorators share their thoughts on the software packages that make the biggest difference to the success of their print and embroidery businesses 72 Ask Tony Kaleb and Eev Blake from Thread Station ask Tony: “How can printers switch from plastisol printing to water-based – what are the main differences when starting out?” 74 One-colour wonders A highly detailed embroidery in just one colour is possible with the clever use of different stitch types and directions, reveals Dominic Bunce of digitiser David Sharp 75 Keeping customers Marshall Atkinson discusses how to keep customers coming back for more PRODUCT FOCUS 60 Fashion forward From modern, unisex streetwear to on-trend retro designs, bold colourways to eco-conscious fabrics, there’s something for every customer in the fashion apparel market. Check out our round-up of the latest brandable options 64 Industry standards Our annual review of garments for the industrial trades will safely guide you through the most up-to-date workwear and PPE styles 68 Shop support Discover the most recent industry software releases that will help you to navigate everything from initial design and ecommerce options to production and customer fulfilment services INDUSTRY SPOTLIGHT 34 Direct approach Direct Print & Promotions in Sheffield has thrived since moving to larger premises and investing in more equipment and staff. We spoke to the company’s joint founder James Smith to find out more SUPPLIER FOCUS 39 Mid-year supplier focus We hone in on the latest news and developments from a selection of the industry’s pace-setting brands and distributors CONTENTS by Trade Workwear for Tradespeople 32 38 39 30 34 28 60 36

©2022 – Beechfield Brands Ltd. All Rights Reserved. RALAWISE 0800 212 180 | BTC ACTIVEWEAR 0800 012 4542 PRESTIGE LEISURE UK 0800 652 1234 | PENCARRIE 0800 252 248 /RECYCLED B84RRecycled Polyester Bucket Hat BEECHF I ELD . COM

www.images-magazine.com 04 images AUGUST 2022 Published by: 360 Communications Ltd images magazine, 360 Communications Ltd, 58a Livingstone Road, Hove, BN3 3WL, UK01273 748482 | www.images-magazine.com Advertising: [email protected] Editorial: [email protected] Subscriptions: [email protected] | Images is available free of chargeto UK subscribers Subscribe online: imagesmag.uk/subscribe| Update your subscription/contact details online: imagesmag.uk/subs-update Publisher/advertising: Jonathan Vince| [email protected] Features editor: Rachael Glazier | [email protected] News editor: Mark Ludmon| [email protected] Publishing assistant: Gaby Bowring| [email protected] Design/Production: ATG Media| [email protected] Printing: Stephens & George Ltd| Goat Mill Road,Dowlais, Merthyr Tydfil, CF48 3TD(issn 0966 7512) Opinions expressed by contributors in this magazine are not necessarily shared by the Publisher. Editorial contributions are invited, on the understanding that the Publisher has the right to alter or abridge all such material as he sees fit. While the greatest care has been taken to ensure accuracy, the Publisher accepts no liability for either errors or omissions. AUGUST 2022| VOL.31 NO.8 EDITORIAL Iam writing this issue’s editorial during the third week of July, and what an incendiary month it has been. There have been fireworks in Westminster, involving ministerial meltdowns and a prime ministerial resignation, a ‘heated’ leadership contest to choose the fourth Conservative leader of this government’s 12 years in office, the on-fire Lionesses blasting a record-setting eight goals past hapless Norway in the Women’s Euros, inflation bubbling up ever closer to 10%, and that’s before we even get on to the weather. We’ve witnessed the new highest temperature ever recorded in the UK, wildfires in many areas, and the London Fire Brigade recording its busiest day since the Second World War – like it or not, the climate crisis just became considerably more real. How was it for you in your print or embroidery shop as temperatures soared? Were you able to keep cool and carry on? Did you resort to printing in just Turning up the heat 1992-2022 shorts or bikinis?! Are the past few weeks likely to prompt you to look again at how you might cut your business’s carbon footprint? Moving on from political bonfires, footballing heroics, extreme weather and scantily clad screen printers, our August issue promises to turn up the heat in altogether different ways. We round up the latest hot fashions in our Fashion Apparel showcase (page 60) – from Beechfield’s super-trendy Recycled Polyester Bucket Hat and Result’s blinging New York Sparkle Cap, to the new Tie-Dye Hoodie from Just Hoods by AWDis and Front Row & Co’s Drill Overshirt, the perfect choice for when the hot weather eventually breaks. You don’t need me to tell you that the hottest topic in garment decoration in recent months has been the adoption of DTF technology. For this month’s stepby-step guide, Colin Marsh of Resolute demonstrates how to create standout creative effects using a combination of powderless DTF prints and (you’ve guessed it) hot foiling! This is one seriously cool technique. (Turn to page 36 for all the details.) On a different note, the market for business acquisitions is also coming to the boil with several major acquisitions announced in the last few weeks alone. Check out the details of the Screen Ink and Solvent Supplies (SISS) acquisition of Premier Screen Services, EFI Fiery’s purchase of CadLink, and schoolwear specialist Banner’s buy-out of tie manufacturer William Turner in our Industry News section, which starts on page 6. Jonathan Vince Heat application techniques don’t come any cooler than hot foiling on a powderless DTF print, as demonstrated by Colin Marsh of Resolute in this month’s step-bystep guide REGISTER Subscribe now to receive your own free monthly copy of Images: imagesmag.uk/subscribe UPDATE YOUR CONTACT DETAILS Working from home? Moved to new premises? Update your details online: imagesmag.uk/subs-update 1992-2022 I look forward to receivingImages every month so I can catch up on the latest news in the industry. The knowledge section has some great tips and ideas. It’s always interesting to find out which products other decorators are using and why, often it can be a product we haven’t used before. But my favourite section has to be the Print Shop Pooches – it’s surprising how many dogs help out at work! Kim Oakhill, Sigma Embroidery and Printing

PENCARRIE: 0800 252248 | PRESTIGE LEISURE: 0800 6521234 RALAWISE: 0800 212180 | RALAWISE IRELAND: 1 800 599599 JC035 WOMEN’S COOL FLEX ½ ZIP TOP, SIZE: XS-XL Silver Grey SCAN TO V I EW MORE Lavender French Navy @justcoolbyawdis

INDUSTRY NEWS www.images-magazine.com 06 images AUGUST 2022 Follow the links to the full news stories online www.images-magazine.com Registration open for The Schoolwear Show Registration has opened for this year’s Schoolwear Show, offering decorators and retailers a chance to meet suppliers face to face. The two-day exhibition will take place at Cranmore Park Conference and Exhibition Centre in Solihull in the West Midlands on Sunday 9 October and Monday 10 October 2022. It provides visitors with a chance to see the latest products and make plans for Back to School 2023. In addition, the Schoolwear Association will hold its annual evening event, which will feature comedian Aaron James, at Hogarths Hotel in Solihull on Sunday 9 October after the first day of the show. imagesmag.uk/schoolwear22-open Polyprint and Amaya preview new TexJet NG DTG machines Garment decorators descended on Amaya Sales UK’s base in Nottinghamshire for a preview of Polyprint’s new TexJet NG series of mid-industrial direct-to-garment (DTG) machines. The Amaya Sales UK team, which has been distributing Polyprint equipment for more than 15 years, confirmed its plans to supply the new NG120, NG130 and the newly announced four-head, higher productivity NG140 machines. The NG series, unveiled for the first time at Fespa Global Print Expo in Berlin in May, will be available in the UK from the end of September, along with new TexJet inks, and can also be used for direct-to-film (DTF) printing. Visitors to Amaya Sales UK’s showroom and offices in East Bridgford over two days in July were able to see the NG130 in action, with demonstrations led by sales and tech support adviser Kostis Gounaris from Polyprint’s headquarters in Thessaloniki in Greece. imagesmag.uk/amaya-polyprint The DTG Breakthrough Event at Amaya Sales UK’s showroom The Schoolwear Show is returning for 2022 PenCarrie to exclusively distribute new bag range A new range of brandable bags has been introduced exclusively through UK distributor PenCarrie, under the name of Brand Lab. Aimed at printers, decorators and re-sellers, the collection features seven styles available in a range of trending colours, focusing on style and versatility. They range from long- and shorthandled cotton shoppers, including organic versions, through to classic jute bags and a unique colourtipped jute shopper. imagesmag.uk/brandlab Brand Lab bags are available exclusively from PenCarrie

K U S T O M K I T® BUY LESS BUY BETTER BUY KUSTOM KIT F I N E S H I R T I N G THE PREMIUMOXFORD BTC Activewear: 0800 0124 542 PenCarrie: 0800 252 248 Prestige Leisure UK: 0800 652 1234 Ralawise: ralawise.com www.kustomkit.com

INDUSTRY NEWS www.images-magazine.com 08 images AUGUST 2022 Parently adds ‘takeback’ scheme for recycling clothing The Parently Group has formed a new partnership so customers of its Grass & Air outdoor brand and David Luke School Uniform are able to return used garments for resale or recycling. It has teamed up with clothing platform Reskinned to offer “takeback” schemes directly through the consumer websites of the two childrenswear brands. David Luke launched its takeback scheme this summer, giving people the option to return outgrown school uniform in exchange for a voucher to redeem money off their next purchase. Kathryn Shuttleworth, managing director of The Parently Group, said: “We are committed to enabling our families to be able to engage and participate in our sustainable practices to ensure our products are worn by more kids, for longer.” imagesmag.uk/ luke-reskinned PRINT SHOP POOCHES Look into my eyes... #81 Jaxx Whether it’s pedigree pups or mangy mutts, decorators’ dogs are valued members of staff at embroidery and print shops from Barking to Furness. This month we go global with soulsearching Jaxx from Graphic Elephants in Colorado, US Full name: Jaxx Breed: Siberian husky Age: One year old Time at company: 10 months Job title: Customer service Job description: Meet and greet all visiting clients Special skills: Hugs and kisses Favourite colour: Ice blue - PMS 278 C – check out my eyes. I can stare into your soul! www.graphicelephants.com Follow us on Twitter @imagesmaguk Vastex adds mobile cart for screen printing Vastex has added a new mobile screen printing job cart to complement its portfolio of screen printing equipment. The cart – model SR-23-JC – keeps screens, squeegees and supplies readily at hand for increased productivity during set-up, printing and clean-up. The top shelf, recessed to contain minor spills, is designed for inks, emulsions, degreasers, cleaners and wipes. One side of the cart provides six squeegee rests. A pegboard with hooks on the opposite side allows a customisable arrangement of T-squares, ink spatulas, scissors, tape and other essentials. The all-steel, powder-coated frame stores up to 11 screens of 58cm by 79cm and is mounted on locking casters for easy rolling to the press and back to storage. imagesmag.uk/vastex-cart The Parently Group has introduced takeback schemes for its Grass & Air and David Luke School Uniform brands Vastex’s new mobile screen printing cart SISS acquires Midlands screen print supplies firm Screen Ink and Solvent Supplies (SISS) has expanded its distribution services to the screen print market by acquiring Birmingham-based Premier Screen Services. SISS will absorb Premier into its UK operations, distributing from its head office in Stockport, Greater Manchester, and its manufacturing facility in Kent. Family-run Premier Screen Services, based in Duddeston in Birmingham, distributed screens and screen print supplies across the Midlands. The business was founded in 1987 by its managing director Phil Lewis, who decided to sell the business on his retirement. Tony Gravell, sales director of SISS, said: “Phil did a great job building and servicing a loyal customer base. It is important that we carry this on and we wish him all the best in his retirement.” imagesmag.uk/siss-premier SISS distributes inks including Fujifilm Sericol and MagnaColours

BG760 BG760 BG760 BG760 BG760 BG760 BG760 BEAUT I FULLY BOUT IQUE ©2022 – Beechfield Brands Ltd. All Rights Reserved. RALAWISE 0800 212 180 BTC ACTIVEWEAR 0800 012 4542 PRESTIGE LEISURE UK 0800 652 1234 PENCARRIE 0800 252 248 BOUTIQUE WEEKENDER BAGBASE . COM

INDUSTRY NEWS www.images-magazine.com 10 images AUGUST 2022 Check out our full-length Decorator Reports: www.images-magazine.com Milly and Taylor These bold T-shirts were printed using directto-film by Milly and Taylor for Boxer-Fit. imagesmag.uk/Milly-Taylor-Boxer EFI Fiery buys CadLink and promises more ‘world-class’ software Digital printing technology company EFI Fiery has pledged to develop more “world-class” software after acquiring software company CadLink Technology Corporation. Fiery, part of US-based global group Electronics For Imaging (EFI), secured the deal in order to build on its own expertise in colour management, RIP, workflow solutions and digital front end. Based in Ottawa in Canada, CadLink serves industries such as digital textile and garment printing with software to support workflows using production devices such as direct-togarment (DTG) and direct-to-film (DTF) machines. Toby Weiss, chief operating officer for EFI Fiery, said: “The synergies between our two companies are tremendous and we look forward to providing customers with more world-class software and support to accelerate their adoption of digital print and imaging.” As well as DTG and DTF, CadLink provides software for digital cutting and engraving, digital wide-format print and vehicle wraps, including support for custom-manufactured products for ecommerce. imagesmag.uk/cadlink-fiery AWDis creates business support team for garment decorators A new nationwide team dedicated to providing business support for garment decorators has been set up by AWDis clothing brands. The team will be focused on working one to one with decorators to understand their businesses and discuss how best to support their needs and to help them grow. They will provide not only marketing materials, website resources, product swatches, and product and industry knowledge, but also a sounding board to help businesses to reach new prospects and build a stronger customer base. Created as a direct result of customer feedback, the nationwide team of brand ambassadors includes Aroosa Nazami, James Homan, Dylan Donaldson, Narinda Bisla, Leanne Culbert and Vikki Harriman. imagesmag.uk/awdis-support CadLink at Fespa Global Print Expo in Berlin in 2022 Industry body ‘pauses’ clothing sustainability tool A measuring tool used by clothing retailers and brands to show their sustainability credentials has been “paused” after it was challenged by consumer watchdogs in Norway. The Sustainable Apparel Coalition (SAC) has announced that it is evaluating its Higg Materials Sustainability Index and Higg Brand and Retail Module to “better understand how to substantiate product level claims with trusted and credible data”. In the meantime, it said it would “pause” the consumer-facing aspects of the transparency programme globally, which meant “temporarily removing the published Higg Index seal and scorecard from the participating online retail platforms”. The Higg index, which assesses the environmental impact of the whole life cycle of each garment throughout the supply chain, is used by brands such as garment manufacturers Gildan Activewear and Craghoppers and retailers including H&M, Boohoo and Primark. imagesmag.uk/higg-pause SAC chief exec Amina Ravzi The new business support team for AWDis in hoodies from Just Hoods by AWDis

Unparalleled Service Lightning Fast Speeds Same Day DTG Service Exceptional Quality Printing Huge 12,000 Daily DTG Print Capacity When Snule make DTG this easy, fast and simple you d’t nd to do anything else CALL 0333 456 3333 | EMAIL [email protected]

INDUSTRY NEWS www.images-magazine.com 12 images AUGUST 2022 Follow us on Facebook: @imagesmaguk With festivals back in full swing, what better way to celebrate than with a smiley face T-shirt? This beauty is from Wasted Heroes, an electronic music-inspired streetwear label that specialises in stylish and comfortable pieces, such as T-shirts and sweatshirts, featuring bold screen printed and digital designs. All designs are created in-house, says director and graphic designer Russell Reid. “This particular design is in homage to the ‘acid house smiley’ which is an iconic symbol of the 80s’ rave scene.” This is one, he notes, of Wasted Heroes’ bestselling hoodies – it’s also sold in regular, oversized and longline T-shirts. “It was screen printed on our old but trusted Hopkins carousel. We only use water-based inks by Permaset – they have a really good opaqueness and are environmentally friendly.” The label’s hoodies and sweatshirts are mainly printed on demand. “Whilst printing say two or three hoodies we’ll also add a run of T-shirts with the same print,” says Russell. “The print runs can be anything from 10 to 40 units. Our hoodie of choice is Continental N51P. They’re nice and thick with a fleece lining. The washability is amazing.” He adds: “To us, a T-shirt or sweatshirt is a walking blank canvas for us to work with. There’s no better compliment than someone liking your designs that much that they wear it across their chest for all to see. That’s what keeps us going and is why we love doing what we do!” The label holds tight to its independent roots and is proud of its hands-on personal approach of designing, screen printing, digitally printing, photographing and distributing all garments from its cosy Liverpool-based studio. www.wastedheroes.com The acid house smiley was screen printed on an ‘old but trusted’ Hopkins carousel DECORATED PRODUCT OF THE MONTH Banner acquires William Turner Two of the UK’s best-known schoolwear suppliers have joined forces with Banner’s acquisition of William Turner. William Turner is a specialist in school ties, bags and accessories, which will complement and expand Banner’s current range. Based in Stockport, it will operate as a distinct trading division of Banner, retaining its autonomy, brand identity and people. Managing director Dan Turner will remain at the helm of William Turner alongside John Turner as operations and production director and Andy Smith as sales director. Banner CEO Glenn Leech said: “We’ve long admired William Turner: it’s a well-run operation with values that we share and a reputation for excellent service. “In joining forces, we bring together two market-leading businesses with complementary product ranges. It also supports our ambition, over time, of providing a head-to-toe uniform in sustainable eco fabrics.” imagesmag.uk/banner-turner Clothing specialist Solo expands with Mid Ocean deal Solo Group, a supplier of promotional clothing, workwear and corporatewear, has acquired Mid Ocean Group, a longestablished specialist in promotional products. The takeover is the culmination of a two-year partnership between the two companies aimed at providing the promotional market and resellers with a “one-stop shop” experience. It unites Mid Ocean Group, which for more than 50 years has specialised in supplying “hard” goods, with Solo, which was founded in 1991 and has built up a range of five customisable clothing brands: Sol’s, RTP Apparel, Atelier Textile Français, Neoblu and Joy Thaï. imagesmag.uk/solo-midocean Clothing specialist Solo Group has acquired “hard” promotional product supplier Mid Ocean Toodlepip Designs This stylish logo was printed onto workwear by Toodlepip Designs in Suffolk for local business Bar Rumba Events. imagesmag.uk/Toodlepip-Bar-Rumba Dan Turner

RX700 WAISTCOAT S - 6XL P R O F E S S I O N A L C L O T H I N G . E X T R A V A L U E . UNI SEX F I T UNIFORM BUILDER PENCARRIE: 0800 252248 PRESTIGE LEISURE: 0800 6521234 RALAWISE: 0800 212180 RALAWISE IRELAND: 1 800 599599 www.prortx.com To see all the colours and full details of these great products please scan the code. @prortx RX600 PRO WORKWEAR CARGO TROUSER S - XL RX101 PRO POLO XS - 8XL RX402 PRO FLEECE XS - 7XL

www.images-magazine.com 14 images AUGUST 2022 INDUSTRY NEWS Stay in the picture with our Instagram feed: @imagesmaguk Printful seeks new CEO after co-founder steps down On-demand printing and fulfilment company Printful is searching for a new chief executive officer after the departure of its co-founder Dāvis Siksnāns. Dāvis stepped down from his role as CEO with immediate effect at the end of June and has taken a senior advisor role at parent company Draugiem Group. Chief operating officer and board director Zane Levsa, who joined Printful in 2015, has taken over as interim CEO while the Printful board searches for a permanent chief executive. Dāvis, who co-founded the business with Lauris Liberts in 2013 in Latvia, has served as CEO since 2015 and overseen its expansion internationally, including the opening of a base in the UK, in Wolverhampton, last year. imagesmag.uk/printful-ceo Zane Levsa Andrew Hodgson teams up with BE Uniforms Andrew Hodgson, the owner of Sportsworld (NE), has merged his teamwear business with BE Uniforms in the Scottish Borders. Andrew will join up with the teamwear division of BE Uniforms – the trading name of Greenlaw-based Border Embroideries – which has a strong grassroots sports offering, supplying schools and teams across Scotland and northern England. A stalwart of the sportswear scene in north-east England, Andrew has been managing director of Northumberlandbased Sportsworld (NE) since 1987. He said: “I am absolutely delighted to be joining forces with BE Uniforms. It will really allow me to further develop my teamwear offering by utilising their fantastic embroidery and printing facility in Greenlaw as well as all their support systems. “It will also be a real pleasure to mentor and support William and Ross Smillie who are taking on the reins of the business from their father – and my great friend – Billy Smillie.” imagesmag.uk/border-hodgson Staffordshire garment decorator expands with extra larger premises Staffordshire garment decorator Embello is expanding with the opening of a second premises eight times bigger than its existing site. Based in Tamworth, the company has taken on an additional unit with a warehouse and offices within Tame Valley Industrial Estate, allowing it to produce up to 100,000 items per week. The new premises include meeting room facilities that will be opened up for local charities and community groups to book free of charge. Embello also offers help through its £10,000 Community Fund. The site at 2 Sterling Park was officially opened in July with a community open day for customers, local businesses and charity groups. Embello, previously known as Expand Digital, was founded 12 years ago by Tamworth entrepreneur Kyle Raffo, who was 17 when he started out in his bedroom. imagesmag.uk/embello-larger Pictured left to right: Andrew Hodgson, Ross Smillie and William Smillie No Sweat adds T-shirts from fully unionised factory No Sweat, the anti-sweatshop campaign and wholesale supplier of ethical garments, has added a new line of organic cotton T-shirts from a fully unionised factory in Bangladesh. It has taken on as a second supplier a factory where all the workers belong to a union that is part of the Bangladesh Garment and Industrial Workers’ Federation (BGIWF). This means the next shipment of No Sweat T-shirts, due this month, will carry the label ‘Union-Made’. The initial run is short-sleeve tees in black or white, in lightweight and heavyweight styles and sizes XS to 5XL. Jay Kerr, No Sweat campaigner and lead on its T-Shirt Project, said: “We want our T-shirts to be an example of best practice in the industry. “No Sweat has always argued that the only way that we can truly end the exploitation in the garment industry is by having stronger unions.” imagesmag.uk/nosweat-union No Sweat ‘Union Made’ T-shirts at the fully unionised factory in Bangladesh [Photos: Md Hasanul Huq Jacky] Kyle Raffo, founder of Embello

www.images-magazine.com AUGUST 2022 images 15 INDUSTRY NEWS Portlantis This intricate logo was embroidered onto aprons by Portlantis in North Devon for The Exmoor Feasting Company. imagesmag.uk/Portlantis-ExmoorFeasting Chris Martin, formerly head of sales at printer, cutter and ink supplier PrintMax, has joined CMYUK as a senior digital sales consultant. He brings experience of supporting customers to evaluate capital equipment and long-term purchasing strategies as well as building, maintaining and developing customer relationships. He will report to Sue Hayward, sales director (equipment) at CMYUK, which is a supplier of large-format digital printers, cutting equipment and materials. imagesmag.uk/cmyuk-martin MyWorkwear, a supplier of custom clothing and personalised workwear, has expanded its sales and marketing team with four appointments. Lauren Chandler, who has 10 years of experience in customer service and retail, has been promoted internally to a new account management position. A recent graduate of Keele University with a first-class degree, Alex Simpson joins the team as the new sales administrator. On the marketing side of the team, Morgan Grice has taken on the new role of social media executive and will be working alongside internal and external resources to develop the company’s social media platforms. The fourth new appointment is Gayle Parker, a marketing professional who has been supporting the business on a part-time basis for the past two years, and is now the company’s permanent head of marketing after the business saw extensive growth since she became involved. imagesmag.uk/myworkwear-sales Safetywear and workwear specialist Arco has announced that it is seeking a new managing director as part of an “enhancement of its leadership team”. David Evison is to retire from his role as managing director “in the coming year” after eight years with the Hull-based company. Richard Martin, Arco’s customer experience director, will be taking a planned short sabbatical before returning to join Arco’s statutory board as a non-executive director. Part of the fourth generation of the Martin family who have run the business since 1907, Richard will help David’s successor and provide continuity. imagesmag.uk/arco-md CHANGING FACES New moves to stop clothing made through forced labour Pressure is growing on the clothing industry to stop selling garments made of cotton from China’s Xinjiang region where the Uyghur people are subjected to forced labour. In the US, the Uyghur Forced Labor Prevention Act came into force in June, giving border authorities greater powers to block or seize goods with links to the region. Any British retailer, manufacturer or decorator exporting to the US is now subject to the new law. Failure to provide adequate certification or supply chain details could lead to fines of up to $250,000 (£204,000). About 20% of the world’s cotton comes from China and, of that, 84% comes from Xinjiang, an autonomous territory in north-west China. In the UK, campaigners such as No Sweat have been highlighting the use of forced labour in Xinjiang, warning that cotton from the region has ended up in clothing sold in Britain. imagesmag.uk/cotton-forced Chris Martin Left to right: Morgan Grice, Lauren Chandler, Gayle Parker, James Worthington and Alex Simpson David Evison A field of responsibly grown cotton in the US [Photo: Jim Black/Pixabay]

INDUSTRY NEWS www.images-magazine.com 18 images AUGUST 2022 Salvation Army urges businesses to join takeback scheme The Salvation Army’s trading arm is urging businesses to join its new takeback scheme so they can offer customers the option of donating unwanted garments and textiles. The scheme, created by the Salvation Army Trading Company (SATCoL), can be run in-store or online via a link on a company’s website. Companies already signed up include fashion retailer Oh Polly and supermarket group Tesco, with more pending. The Salvation Army Trading Company is already the largest charity-owned textiles collector in the UK, collecting around 50,000 tonnes of textiles each year. It has various reuse and recycling schemes that extend the useful life of products and minimise waste. imagesmag.uk/ army-takeback Check out our Instagram Stories for the latest industry news @imagesmaguk Want to know what your industry colleagues really think of the garments and accessories they decorate? Each issue, one reader tells us why they rate a particular product Shaun Barritt, owner of Barritt Garment Printing in Bournemouth, says his favourite garment to decorate is the Pro Polo Shirt (RX101) from Pro RTX. The quality of the garment is great, the size selection is vast and the price is very reasonable, says Shaun. “These are versatile polos and can be used for a wide array of clients, but I’d say they’re suited best for workwear clients as they look smart, have a good feel and are a durable option for those who will be using them regularly, whether that be in hot weather or cold.” The Pro Polo Shirt is also easy to decorate, whether you’re using print or embroidery, adds Shaun. “I would recommend heat press printing for these polos as the print adheres well to them, the quality of the finish is great, and they’re on and off the press in no time!” imagesmag.uk/aug22-readers-choice www.barrittprints.co.uk READERS’ CHOICE Pro RTX’s Pro Polo Shirt is easy to decorate with both print and embroidery, says Shaun Wrigleprint named best garment decorator in Nottinghamshire Wrigleprint Personalised Merchandise has been named the best provider of garment printing and embroidery services in Nottinghamshire. The business, based in Newark-onTrent, has won the title as part of the fifth annual Midlands Enterprise Awards, hosted by SME News. The overall winners will be announced in August. Wrigleprint was founded eight years ago by Scott Wrigley, who has over 25 years’ experience of printing and set his own business up after a career serving in the army. He said: “I am so humbled and astonished that we’ve not only been nominated but have gone and won best garment printing and embroidery provider in Nottinghamshire.” Wrigleprint was profiled in the March 2022 issue of Images magazine. imagesmag.uk/wrigleprint-award SATCoL seeks to recycle fashion The Wrigleprint team: Scott Wrigley, Rosa Merchant and Vanessa Stanco SATCoL is the UK’s largest charity-owned textiles collector

VISIT US ONLINE AT WWW.STORMTECHPERFORMANCE.COM FOR FURTHER INFORMATION PLEASE CONTACT OUR UK SALES OFFICE. EMAIL: [email protected] | TEL: 020 8953 3377 We’re on a mission to make clothing sustainable through product design, sourcing, and compliance. STORMTECH’s Pure Earth collection is made using content from Recycled Polyester (RPET) and certified BCI Cotton. By turning discarded plastics into polyester and committing to sustainably sourced cotton, STORMTECH is reducing the waste and environmental impact associated with apparel production. RECYCLED POLYESTER • The Pure Earth Collection uses Polyester regenerated from PET plastic found in landfills and oceans. • These new sustainable products give materials a second life. • As climate concerns continue to grow, sourcing recycled fibers will lower the carbon footprint of STORMTECH products. CERTIFIED BCI COTTON • The Better Cotton Initiative (BCI) aims to make cotton production more sustainable. • BCI Cotton promotes better working conditions for farmers and farm workers. • Through BCI and its Partners, farmers receive training on how to use water efficiently, care for the health of the soil and natural habitats, and reduce use of the most harmful chemicals. STORMTECH Pure Earth® Collection available from PenCarrie 14-15, PenCarrie House, S View Estate, Willand EX15 2QW Phone : 0800 252248 | www.pencarrie.com

INDUSTRY NEWS www.images-magazine.com 20 images AUGUST 2022 View daily news updates at: www.images-magazine.com Twisted Screenprint This striking T-shirt design was printed by Twisted Screenprint in Bury St Edmunds for Cathedral Tattoo Studio. imagesmag.uk/Twisted-ScreenprintCathedral Arc Workwear expands services after acquisition Arc Workwear and PPE in North Yorkshire has expanded into screen printing and begun building fashion brand As Thieves after acquiring manufacturer Merch Stall. The deal has allowed Arc to access new and specialist markets and to add screen printing to its existing embroidery and heat transfer capabilities. Merch Stall, a designer and manufacturer of screen-printed leisurewear for music and fashion, was founded by Joe Tilston in Keighley in West Yorkshire. Arc, which specialises in workwear, PPE and personalised clothing, was established more than 10 years ago by Rebecca and Anthony Chapman. Joe Tilston has stayed with the business and continues to be responsible for operations. imagesmag.uk/arc-merch Banner affirms future sustainable schoolwear goals Schoolwear specialist Banner Group has pledged to be an industry leader in reducing its environmental footprint and limiting waste across its products and packaging supply chains. It has published a report on its sustainability achievements and targets, called Leading the Way in Sustainability and Ethics, which sets out how it plans to drive “positive change” from 2022 to 2025. It confirms that Banner, based in Wiltshire, remains committed to sustainability after its private equity investor MML sold its stake in a secondary buyout led by CBPE Capital in October last year. Setting out its goals for the next three years, Banner pledged to drive “positive change with a sustainability agenda that’s founded on innovation and industry collaboration”. imagesmag.uk/banner-sustain Howard Gill, managing director of CTS UK, with a T-shirt printed with transfers from the company’s new DTF machine Workwear supplier CTS UK invests in DTF CTS UK, which supplies workwear and other products and services to businesses, has expanded its print capabilities by investing in a new direct-to-film (DTF) set-up. It has bought the Resolute R-Jet Pro DTF machine, launched last year by Resolute DTG and TheMagicTouch. CTS UK, based in Northallerton in North Yorkshire, produced its first large batch of transfers using the new DTF printer for 1,000 sponsorship T-shirts for the Northallerton 10K race at the end of May. Howard Gill, managing director of CTS UK, said: “We are proud of the high-quality prints on these T-shirts as we have invested heavily in this advanced DTF technology. We have seen fantastic outcomes and received positive feedback.” imagesmag.uk/cts-dtf Merch Stall has relocated to Arc Workwear and PPE in North Yorkshire Banner Group has published a new report on sustainability

HOODIE VAN233 100% cotton face for a Superior print every time! exclusively at: yourvanilla.com xpres.co.uk

INDUSTRY NEWS www.images-magazine.com 22 images AUGUST 2022 Find our digital editions online: imagesmag.uk/digital-issues AWDis team helps in clean-up of Scotland’s coasts The team behind clothing manufacturer AWDis has been helping to clean up the coastline of Scotland as part of a fiveyear project. They participated in six days of activities in June to clean stretches of the Scottish coast from Aberdour and Cramond Beach to Forth Bridges and Barnbougle Castle. The Scottish Coastal Clean Up is organised by recycling specialist Forth Resource Management. After the first programme of activities in 2021, the project aims to clear around 70% of marine litter from coastal areas by 2025. AWDis Brands, based in Livingston in West Lothian, about 14 kilometres from the south shore of the Firth of Forth, supplies garments such as Just Hoods and Just Cool by AWDis. imagesmag.uk/awdis-coast Cost of living crisis prompts more ‘side hustles’ The cost of living crisis is leading more people to set up a “side hustle” alongside their main job, according to new research. The survey for Direct Line business insurance found that 25% of people setting up a new venture outside of their main job were doing so specifically because of the cost of living crisis. The research by Opinium revealed that the most popular sector for new side hustles was retail/wholesale, which includes businesses selling fashion, clothing and textiles. This trend matches growth reported by on-demand garment printers such as Printful and Inkthreadable, which have thrived on the back of more people setting up online clothing retail businesses over the past two years. imagesmag.uk/side-hustles The team from AWDis Brands supported the Scottish Coastal Clean Up Fespa Awards for garment printing open for entries The 2023 Fespa Awards are open for entries, including categories for printed garments and textiles. Open to all print service providers in the UK and overseas, they were last organised in 2019, when the 2020 winners were announced online. This year’s awards will be presented during Fespa Global Print Expo 2023 in Munich. Fespa has added a new category to zone in on sustainably produced applications, which will be judged across all categories according to environmental considerations. Other categories include special effects on T-shirts, garments and other textiles, printed garments, and roll-to-roll printed textiles, as well as a Young Star Award. Entries for the 2023 awards must be submitted by 25 January 2023. Visit the Fespa Awards website for details. imagesmag.uk/fespa-awards23 Stormtech to launch new stay-fresh garments Stormtech Performance Apparel is planning to add garments made with Polygiene Stay Fresh technology in the UK and the rest of Europe in 2023 after their success in other markets including North America and Australia. Polygiene is a natural antiodour treatment that ensures garments and textiles stay fresh and last longer, helping to reduce the frequency they need to be washed. The move was revealed to invited customers at an event for distributors and decorators in July – the brand’s first event specially targeted at the UK’s promotional merchandise sector. Stormtech also revealed that it will introduce a new decoration service for resellers in the UK this autumn. A similar service is already popular in North America on account of the specialist skills and technology needed to add branding to bags, Stormtech explained. imagesmag.uk/stormtechpolygiene Fespa Awards 2019 gala dinner in Munich Andrew Kouroushi (left), director of sales for Stormtech in the UK and northern Europe, and Stormtech founder and CEO Blake Annabwle at the brand’s first event specially targeted at the UK’s promotional merchandise sector

R E C Y C L E D W910 RECYCLED COT TON GYMSAC ©2022 – Beechfield Brands Ltd. All Rights Reserved. RALAWISE 0800 212 180 | BTC ACTIVEWEAR 0800 012 4542 PRESTIGE LEISURE UK 0800 652 1234 | PENCARRIE 0800 252 248 WESTFORDMI L L . COM WHERE STYLE MEETS SUSTAINABILITY

INDUSTRY NEWS www.images-magazine.com 24 images AUGUST 2022 ‘Glimpses of progress’ in report on clothing sustainability More sustainable materials are being used in the production of the world’s clothing, pointing to “glimpses of progress”, according to Textile Exchange’s latest Material Change Insights Report. Its annual tracking of clothing brands and retailers revealed that, for the first time, participants reported they were using 50% sustainable materials, up from 44% the previous year. Drawing on companies’ 2020 data, it found that preferred cotton, such as certified organic cotton, represented 65% of overall cotton, while recycled polyester jumped to 32% of polyester used, compared to 21% the year before. The report also highlighted 47 companies as overall leaders in their strategies and achievements in sustainability in clothing, including Mantis World and Stanley/Stella. The report is available from textileexchange.org. imagesmag.uk/materials-report The usage of preferred cotton is increasing [Picture: Nandhu Kumar/Pixabay] Print & Stitch shows return with strong attendance Print & Stitch roadshows returned in May after a break of over two years with “overwhelming” support from visitors. The roadshows resume on 6 September at the Hilton at The Ageas Bowl in Southampton, followed by Village Hotel Watford on 8 September, Village Hotel Manchester Ashton on 4 October, Donington Park Circuit at Castle Donington on 6 October, Exeter Racecourse on 1 November and Coldra Court Hotel in Newport in South Wales on 3 November. Exhibitors include Stocks Embroidery Solutions, TheMagicTouch, Wilcom, Madeira, Deco Network, Beechfield Brands, BTC Activewear, Ralawise, Result Clothing, Fruit of the Loom, Russell Europe and Mantis World. imagesmag.uk/stitch22visitors Print & Stitch roadshow at the Newcastle Gateshead Marriott Hotel MetroCentre in May 2022 New improved formula for Guardian bleed blocker International Coatings has introduced a new version of its Guardian Gray 7043 bleed blocker after an improvement to the formula. The newly improved bleedblocking underbase is said to be even better than before at combating dye migration on polyester, fleece and performance fabrics, including highly volatile, sublimated polyester substrates such as camouflage sweats. Guardian bleed blockers, made with proprietary formulae using unique hybrid technology, are part of International Coatings’ FlexCure line of products. They can cure at a low 135°C to stem dye migration, are fast flashing and print “beautifully” through 34-63 t/cm (86-160 t/in) screen mesh. Guardian Gray 7043 can also be combined with International Coatings’ Stretch Additive 1199 when printed on elastic or stretch athletic fabrics. imagesmag.uk/guardian-bleed Regular poly white (left) compared to the new Guardian Gray 7043 (right) Daiber supports customers with targeted flyers Gustav Daiber has produced new marketing materials for its customers to use in selling its garments across sectors from office and “working from home” to medical and logistics. The group, whose brands include James & Nicholson and Myrtle Beach, has created printed flyers for its retailers including newsletter templates that can be edited for each target market. The flyers each feature a different set of 20 product recommendations for corporate fashion from the two brands’ collections, and include recommendations for decorating each product. The related image data on the products – both for the product and the lifestyle photos – are available to customers in the Media Cloud. imagesmag.uk/daiber-flyer Daiber’s new flyers for targeting different sectors View our latest videos: imagesmag.uk/videos

PREOWNED KORNIT AVALANCHE HD 6 '### "!2 #### ,-0&,*,/)$$0&+(.+)1 %%%+,/)$$0&+(.+)1 Quick Sale £150k* * contact us for more info

BUSINESS DEVELOPMENT www.images-magazine.com 26 images AUGUST 2022 I need a refresher on the leave that new parents are entitled to, can you help? Becoming a parent is a huge part of anyone’s life, so it’s in employers’ interests – as well as the law – to manage parental leave well. Getting it wrong could lead to a discrimination claim. The rules for maternity and adoption pay are pretty much the same: employees are entitled to up to 52 weeks’ leave with 39 weeks’ pay, with the first six weeks paid at 90% of normal earnings. After that, the remaining 33 weeks will be paid at the statutory rate, which is £156.66 per week, although this usually increases every April. To be eligible, employees must earn above the lower earnings limit, which is currently £123 per week, and must have worked for at least 26 weeks by the qualifying week. This date will differ depending on whether the employee is taking maternity or adoption leave. Employees who plan on taking maternity leave must notify their employer at least 15 weeks before they’re due to give birth, stating when they wish the leave to start and how long they plan to take. They should give their employer a copy of their MATB1 form, which confirms pregnancy and due date. The first two weeks after a baby is born is considered compulsory maternity leave; this increases to four weeks for factory employees. Maternity leave must start no earlier than 11 weeks before the due date, but employees can take more time off in certain circumstances, although this will be annual leave. If the baby is born prematurely, maternity leave starts automatically the day after birth. Leave also starts automatically if an employee has a pregnancy-related absence in the four weeks prior to due date. Sadly, some babies will be stillborn, and it’s vital that employers handle these situations sensitively. The employee still has a right to maternity leave and pay if the above criteria apply. If the baby is born before 24 weeks into the pregnancy, this is considered a miscarriage. The employee is not entitled to maternity leave or pay, but is protected against detriment or dismissal during this time. If an employee who has experienced a miscarriage is put at a detriment, dismissed or suffers any form of unfair treatment, this can lead to pregnancy or sex discrimination claims. If redundancies happen whilst an employee is on maternity leave, they have first refusal over any alternative role. Make sure you give them plenty of options for other roles or consider putting them back in their original position. The law does not require employers to allow breastfeeding in the office but, under health and safety regulations, you should give employees a comfortable, hygienic and private space to breastfeed or express if required. Be aware that the office toilet is not a suitable place. If you can’t provide a suitable space then you need to give a good reason to your employee. Employees who have been with the employer for at least six months by the 15th week before the baby is due are eligible to take one or two weeks’ paid paternity leave. They must give 26 weeks’ notice and take it within 56 days of the birth. Paternity leave cannot be taken before the birth. Employees should give the employer 28 days’ notice to change the start date. Eligible employees are entitled to £156.66 per week, or 90% of average earnings if lower, if they earn at least £123 per week and give the correct notice. If an employee chooses not to return after maternity leave, they must give the notice period specified in their contract. If the contract does not include this, then they must give at least one week’s notice, under s86(2) of the Employment Rights Act 1996, if they have been employed for at least a month but less than two years. The employer may have to pay the employee during any contractual notice period, depending on its length. Notice should also be given no later than the day before the employee’s due date of return. Sometimes employees need to take time off to look after dependants; this could be a spouse, partner, child, sibling, parents, or someone who occupies the same property. There is no maximum time limit on this, but the law says it must be reasonable. A few days, but not more than a couple of weeks, is considered normal. Employees cannot be penalised for taking time off to care for a dependant due to an illness, injury, death, incident, or other disruption, and they are not required to provide evidence. If they are treated unfairly as a result, this could lead to a discrimination claim. Expert advice on the business of running a garment decoration company Q&A Kate Palmer is HR advice and consultancy director at Peninsula, which has been providing professional services to small businesses across the UK since 1983. www.peninsulagrouplimited.com

www.images-magazine.com AUGUST 2022 images 27 BUSINESS DEVELOPMENT When conducting SEO for a web page, usually a few keywords will be selected and page text will be written taking these keywords into consideration. The copy will be designed to target those keywords or phrases. ■ SERP SERP is another popular acronym in the SEO world. It stands for search engine results page. When we talk about the SERP, we are talking about everything you see when you type a query into a search engine: this includes paid advertisements, images, map listings, and any other features you might see. ■ Organic SEO pros often use the word ‘organic’ to distinguish the sites that appear on the SERP naturally from those who have paid to be there. It’s important to know the difference between organic results and ads. Search engine algorithms determine which results have content best suited for the search query, and rank them in the SERP accordingly – these are the organic results. Ads, on the other hand, are ranked based on who bids the most. SEO is the practice of improving your website in order to maximise its visibility in search engine results. It’s a very cost-effective way to grow your website traffic – if you’re interested in doing the SEO for your website, here are five key terms you will want to be familiar with as you start your journey. ■ SEO SEO stands for search engine optimisation. This term refers to the process of ‘optimising’ a website in order to make it show up for relevant searches on Google, Bing and other search engines. To achieve this, you will need to take a number of different factors into account – including website usability, page loading speed, and the words you actually use on each page. Links from other websites can also form a key part of an effective SEO strategy. ■ SEM SEM, which is a slightly less well-known term than SEO, is an acronym for search engine marketing. While SEM is also a method of getting a website seen in the search results, SEM is based on paid advertising rather than on the quality of your website. Although these acronyms are pretty similar, it’s important to know the difference between the two. SEO is about making changes to allow your website to naturally move to the top of the results page, whereas SEM is primarily about paid ads. ■ Keywords Keyword is another popular term you might already be familiar with. Essentially, a keyword is a short phrase that a user might type into a search engine when looking for a website like yours. SEO for beginners: 5 words and phrases you need to know I have published over 25 episodes of the Squeegee & Ink podcast and I think now is a good time to reflect on what advice I would give to those who are thinking of starting their own. It took quite a few weeks to get into the rhythm of making the weekly episodes, but now I can set up a chat in 10 minutes and can jump on as a guest whenever I like as well. When finding the guests, I went for a mix of demographics in the industry and tried to mix in some huge companies and then some smaller ones too. This helps keep the information relevant to my audience. I mainly do the outreach for the guests on Instagram DMs or if they are a corporation, it is likely that emails will be passed on more effectively. I have a formatted email with the same links to a Zoom call meet-up that I send to each new guest. I include the time and date, a list of five questions I would like to ask throughout the interview and a few tips on how they can set up their call, such as wearing headphones and making sure the room is quiet. The software I am using at the moment is just Zoom and Anchor; Anchor helps distribute the podcast to the podcast streaming services. My particular podcast is a video too so I do a bit of editing to add a pre-recorded intro, any adverts from sponsors and a bit of background music. The editing is done in Final Cut Pro X and the video is uploaded to YouTube and my Wordpress website. I then make thumbnails for social media in Illustrator and little snippet videos in an app called Headliner. All of this is quite laborious to set up the first time, but I would recommend making templates for The power of the podcast all the different files you need to make and have the intro/outro ready to just drop into each episode. You can also go for the added effort of having the video transcribed to make it more accessible and SEO-friendly. Making the content shareable is key. I make sure each guest gets a thumbnail which is the correct size for an Instagram post and a link to the content. If they share the episode it tends to do a lot better than the ones who don’t bother, so it would be a good idea to directly ask them to share the post when the episode is released. I hope you have a great time creating your own podcast series and I will be sure to tune in! Chessie Rosier-Parker is director and studio manager of Squeegee & Ink, a screen printing and embroidery studio that also provides pre-exposed screens and film to garment printers along with social media workshops. www.squeegeeandink.co.uk/ learn-to-screen-print Joel Dear is from ETrader, one of the industry’s leading suppliers of websites to garment decorators across the UK. www.etraderwebsites.co.uk

RkJQdWJsaXNoZXIy NjgxMzM0